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Vaporesso

Vaporesso clears our launch bar: a $1.7M/yr market growing +9.7% this quarter with returns at 0.7%.

Flapen Score

65
Launch it
Market size 90Growth 37Conversion 51Competition 76Returns 96Price range 33Avg price 67Brand share 0Review moat 91Quality gap 97
This niche Category average

Is Vaporesso profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Vaporesso is a £1.7M/yr Amazon United Kingdom market (3.0M searches/yr). The top 5 brands hold 100% of demand. Verdict: Launch it — 65/100.

Vaporesso: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +9.7% over the last 90 days and 4.2% of searches end in a purchase.

£1.7M

revenue / yr

Units sold / yr125K
Search volume / yr+9.7%3.0M
Conversion rate4.2%
Avg price£14.08

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 38
Top-5 product click share39%
Open market0%
Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.

0/100

page quality · 31 products

Sponsored placement0%
New entrants (1y)6· 6 succeeded
Avg rating3.8★
Avg reviews181

Top Vaporesso products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

£0£52K£104K£156K£208K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

38

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

39%

Top 20: 91%

Open market

0%

  • VAPORESSO50%
  • Survival Boyz41%
  • VOW Vapers6%
  • vaporr2%

Vaporesso demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume3.0MCVR4.2%Products31Brands4Top 5 Brands100%OOS Rate2.1%Rating3.8★Reviews181Avg BSR#0
70K50KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Vaporesso search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • vaporesso2.3M/yr
  • vaporesso xros mini100K/yr
  • vaporesso xros147K/yr
  • vaporesso mini63K/yr
  • vaporesso vape69K/yr
  • vaperesso57K/yr
  • vapresso37K/yr
  • vaporesso xros 340K/yr
  • xros28K/yr
  • vaporesso xros 3 mini45K/yr

What reviews say buyers love and hate about Vaporesso

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Quality-Overall23%

Good quality

Value For Money22%

Good price

Ease Of Use9%

Very easy to use

Battery Life6%

fair battery life

Advertised Vs Actual Product6%

just works great

What buyers complain about

83% of reviews
Leak-Proof32%

They leak

Durability11%

Dead after a month and 1 week

Charging8%

Stopped charging

Functionality-Overall8%

Doesn't work properly

Quality-Overall7%

Bad quality

Vaporesso return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

7%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
28%
2Leak-Proof
20%
3Charging
19%
4Defective Material/Parts
7%
5Size-Overall
6%

Common Vaporesso questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Vaporesso 65/100 on Amazon United Kingdom — Launch it. The niche generates £1.7M/yr across 31 tracked products. 6 of 6 products launched in the last 360 days are still selling. Search demand moved +9.7% over the last 90 days.
Search demand for Vaporesso on Amazon United Kingdom is steady year-round — the busiest month runs 1.4× the quietest.