Fitbit Air Band

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.

Searches, last 12 months

96K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

1.7%

Market size, estimated

£30Ka year

Top search term

fitbit air band53K searches a year

Listings sell for £18.98 on average, from £5.53 to £67.82. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £18.98 that is £0 to £2K a year per listing.

Average price

£18.98inside the $15 to $100 sweet spot

Price range

£5.53–£67.82

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

60% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 49.7% of listings are out of stock. The average listing ranks #308 within Wearable Technology. It carries 114 reviews at 3.90 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

57%

Out of stock, average day

49.7%

Average rank

#308in Wearable Technology

Average rating

3.90 starsAmazon United Kingdom average 4.36 stars

Average reviews

114per listing

Listings tracked

35

30 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

30

Successful launches

6Amazon's first-year sales bar

Average brand age

21 months