51
2026 wall planner
Worth a lookShows low returns (0.4%), but soft demand (-50.8% this quarter) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Brand share
Great59%top-5 brand share — no brand owns this niche
Review moat
Good728.5avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£228K£228K/yr · 639K searches
Avg price
Bad£6.13avg listing price — sweet spot $15–$100
Price range
Bad£3.12–£16.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-50.8%90-day search growth — must beat 0% to launch