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2026 Wall Planner

Maybe

Returns run at only 0.4% of orders. But demand is soft, at -50.8% this quarter, so 2026 Wall Planner is a Maybe.

Flapen Score
51
51 / 100
Top 32% of 835 Stationery & Office Supplies niches · +4 vs the category median of 47
Market size
£228K/yr639K searches / yr
90-day growth
-50.8%search demand this quarter
Competition
44%top-5 click share · 25 brands · 33 sellers

Flapen Score

2026 Wall Planner against its category

The dotted line is the Stationery & Office Supplies average. Past it, 2026 Wall Planner is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 2026 Wall Planner market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 2026 Wall Planner 639K times last year and spent an estimated £228K. The top 5 brands take 59% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

5.8% of searches ended in a purchase last week.

Shoppers searched for this 639K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -50.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £228K a year.

Searches, last 12 months
639K
Growth, 90 days vs prior 90
-50.8%
Conversion, latest week
5.8%
Market size, estimated
£228Ka year
Peak month
January15.2× the quietest month
Top search term
wall planner89K searches a year

02 · Price

A sale here is worth £6.13.

Listings sell for £6.13 on average, from £3.12 to £16.62. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At £6.13 that is £9K to £12K a year per listing.

Average price
£6.13under the $15 to $100 sweet spot
Price range
£3.12–£16.62
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
1,500–2,000
Revenue per listing a year
£9K–£12K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 29.8% of listings are out of stock. The average listing ranks #155 within Calendars, Planners & Personal Organisers. It carries 729 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
79%
Out of stock, average day
29.8%
Average rank
#155in Calendars, Planners & Personal Organisers
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
729per listing
Listings tracked
38

04 · Newcomers

Amazon counts 2 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
2Amazon's first-year sales bar
Average brand age
31 months

Products

Top 2026 Wall Planner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£18K£27K£36K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 rising

Sellers

33

Top-5 brand share

59%

Top 20: 96%

Top-5 click share

44%

Top 20: 82%

Open market

34%

  • evelay16%
  • HLDI13%
  • DITI Days12%
  • THE BITS N BOBS SHOP12%
  • SULOLI8%
  • Hambli7%

Demand

2026 Wall Planner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '25Holiday '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 15.2×

Search terms

Top 2026 Wall Planner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wall planner89K/yr
  • year planner 2026 wall78K/yr
  • 2026 wall planner170K/yr
  • year planner31K/yr
  • wall planner 202636K/yr
  • yearly wall planner 202630K/yr
  • wall planner 2026 uk87K/yr
  • year calendar 2026 wall planner13K/yr
  • yearly planner11K/yr
  • large wall calendar8K/yr

Reviews and returns

What reviews say buyers love and hate about 2026 Wall Planner

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money18%−0.14

overpriced for what you receive

Quite expensive

Seemed a bit overpriced for what it was

Size-Overall14%

too big

Too small

Not suitable for my needs its bigger than I thought

Quality-Overall8%+0.59

Rubbish

Cheap

Very poor quality

Adhesion/Stickiness7%−0.05

The adhesive provided is simply useless

doesnt stick to wall

Also, the adhesive doesnt hold it in the wall at all

Paper Quality7%−0.01

the paper its printed on is so thin even unfolding it caused it to tear

A paper one would be better

paper not as strong as I would have liked

Love

Quality-Overall18%+0.59

Excellent quality

high quality with a smooth finish that works well with pens without excessive bleed through

Good product

Advertised Vs Actual Product14%+0.72

As per description

Product looks like picture

As described

Size-Overall13%

Big enough for all those important dates

Great size

Nice and large

Value For Money9%−0.14

Good value for money

these are great value

Good value

Ease Of Use9%+0.94

Easy to Use

Easy to write clearly

Easy to read

Return

0.4% Return rate 71% Fixable by listing

Size-Overall59%█▆▆▆▇▆

too big

Too small

Not suitable for my needs its bigger than I thought

Paper Quality7%▃▇▄█▃▁

the paper its printed on is so thin even unfolding it caused it to tear

A paper one would be better

paper not as strong as I would have liked

Quality-Overall4%▂█▂▅▆▆

Rubbish

Cheap

Very poor quality

Functionality-Overall3%▃▃▁▄▁█
Moist/Dry3%▇█▆▁▁▁

FAQ

Common 2026 Wall Planner questions

Answered from the same tracked data.