54
dartboard light
Worth a lookShows a sweet-spot price point ($30.53 avg), but soft demand (-66.1% this quarter) keeps it on the watch list.
Avg price
Incredible£30.53avg listing price — sweet spot $15–$100
Price range
Great£13.62–£57.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Market size
Good£829K£829K/yr · 783K searches
Review moat
Good1,038.29avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-66.1%90-day search growth — must beat 0% to launch