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arsenal lego
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible£28.67avg listing price — sweet spot $15–$100
Price range
Great£11.60–£62.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Growth
Great+81.0%90-day search growth — must beat 0% to launch
Review moat
Great352avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Competition
Bad77%top-5 click share — a locked-up shelf
Market size
Bad£34K£34K/yr · 75K searches
Brand share
Bad100%top-5 brand share — brand-locked demand