65
lamp
Worth a lookShows a $3.3M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible£3.3M£3.3M/yr · 12.2M searches
Competition
Incredible19%top-5 click share — an open shelf
Brand share
Great42%top-5 brand share — no brand owns this niche
Avg price
Great£20.04avg listing price — sweet spot $15–$100
Price range
Great£7.75–£46.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Review moat
Good1,267.37avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-36.3%90-day search growth — must beat 0% to launch
Signals No Dominant Brand