Is solar decking lights profitable to sell on Amazon United Kingdom?

The niche generates £70K/yr across 61 tracked products. 9 of 16 products launched in the last 360 days are still selling. 90-day search growth is +40.4%. Flapen's verdict: Worth a look (65/100).

How competitive is the solar decking lights niche?

38 brands and 70 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 40% of demand.

What do buyers complain about in solar decking lights?

Top complaints mined from reviews: Brightness/Shine/Glow, Functionality-Overall, Size-Overall. The return rate is 0.8%.

When does demand for solar decking lights peak?

Demand peaks in Mar–Apr–May; the busiest month runs 5.5× the quietest.

What does it cost to enter the solar decking lights niche?

Listings span £8.47–£36.33; the average listing price is £15.83 (sweet spot $15–$100). The average incumbent carries 978 reviews — the moat a new listing must climb.

solar decking lights

Worth a look

Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Brand share

Great40%

top-5 brand share — no brand owns this niche

Competition

Great33%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Avg price

Great£15.83

avg listing price — sweet spot $15–$100

Price range

Great£8.47–£36.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+40.4%

90-day search growth — must beat 0% to launch

Review moat

Good977.69

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad£70K

£70K/yr · 201K searches

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, solar decking lights is a £70K/yr Amazon United Kingdom market (201K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 65/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

solar decking lights market data

Units sold / yr: 4K–5K; avg 0–100/product
Revenue / yr: £63K–£79K; units × avg price
Conversion rate: 2.2%
Avg BSR: #157
Page quality: 0%
Prime: 95%
Sponsored: 87%
Out of stock: 12.6%
Avg brand age: 37 months
Avg seller age: 198 days

Competition & brand share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

38 falling

Sellers

Top-5 brand share

40%

Top 20: 86%

Top-5 click share

33%

Top 20: 69%

Open market

54%

Torchtree13%
Solar Centre8%
Liuyife7%
KALAHOL6%
ChoicefullBargain6%
Solpex6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +40.4% search growth over the last 90 days.

Peak months: Mar, Apr, May · busiest ÷ quietest = 5.5×

Open Trend

Top solar decking lights search terms

solar decking lights33K/yr +49.7%1.1% conv.
solar ground lights28K/yr +39.7%2.1% conv.
decking lights solar powered20K/yr +34.1%1.3% conv.
decking solar lights14K/yr +45.3%1.1% conv.
solar decking lights outdoor12K/yr +110.8%1.1% conv.
solar deck lights11K/yr +31.8%1.4% conv.
ground solar lights outdoor garden10K/yr +45.9%2.5% conv.
ground solar lights12K/yr +15.1%1.7% conv.
garden floor lights8K/yr +51.8%1.5% conv.
solar ground lights outdoor garden11K/yr -9.5%3.0% conv.

All search terms

Top solar decking lights products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Torchtree Solar Lights Outdoor Garden 600mAh Solar Ground Lights 8 LED Solar Disk Lights for Garden Lawn Pathway Yard Landscape Walkway8 Pack Bright White

Torchtree£12.444.6★2,426 rev

SolarCentre Advance Solar Powered & USB Chargeable Outdoor DualWhite Deck Lights - 8 White/Warm White Decking Lights

Solar Centre£36.334.4★92 rev

Liuyife 12 Pack Solar Deck Lights Outdoor Waterproof LED Stair Lights for Steps Fences Yard Patio Garden Pool Driveway (Warm White)

Liuyife£11.164.2★272 rev

NEW 8 x SOLAR POWERED WIRELESS GARDEN DECKING DECK LIGHTS STAINLESS STEEL WHITE LED

ChoicefullBargain£15.793.9★275 rev

KALAHOL 10 Pack Solar Lights Outdoor Garden 8 LEDs Solar Ground Lights IP65 Waterproof Outdoor Landscape Lamp Solar Powered Pathway Lights for Patio Yard Driveway Walkway - Cold White

KALAHOL£14.084.4★216 rev

Newest

by launch date

KALAHOL 12 Pack Solar Fence Lights IP65 Waterproof LED Solar Step Lights Outdoor Solar Lights Outdoor Garden for Stairs Fences Railings Yards Pathways and Garden Decorations (Warm White)

KALAHOL£14.91309 rev

3mo ago

KALAHOL 10 Pack Solar Lights Outdoor Garden 8 LEDs Solar Ground Lights IP65 Waterproof Outdoor Landscape Lamp Solar Powered Pathway Lights for Patio Yard Driveway Walkway - Cold White

KALAHOL£14.08216 rev

4mo ago

LOTMOS Solar Lights Outdoor Garden 6 Pack 8 LED Solar Ground Disk Light IP65 Waterproof Garden Lights for Pathway Lawn Yard Patio Landscape Walkway (Cool White)

LOTMOS£10.72111 rev

5mo ago

Wudyfei Solar Lights Outdoor Garden 12 Pack Solar Garden Lights Outdoor Waterproof IP65 8 LEDs Small Solar Ground Lights for Pathway Lighting Driveway Lawn Patio Walkway & Landscape Lighting

Wudyfei£14.5438 rev

5mo ago

Dankeled Solar Lights Outdoor Garden 12 Pack 8 LED Solar Ground Lights Warm White IP65 Waterproof Ground Disk Lighting Garden Solar Floor Light for Pathway Lawn Yard Patio Landscape Walkway

Dankeled£14.86116 rev

6mo ago

What buyers say about solar decking lights

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow48%

“Bright light”

Value For Money13%

“Excellent value for money”

Quality-Overall12%

“The build quality is great”

Assembly/Installation4%

“They are easy to put together and install”

Charging2%

“Arrived fully charged”

Advertised Vs Actual Product2%

“As described”

Ease Of Use2%

“Easy to use”

Size-Overall2%

“size is perfect as easy to store”

Design-Overall1%

“Smart and solid design, very attractive”

Weather Proof1%

“Looks like they will endure harsh weather”

What buyers complain about

Brightness/Shine/Glow17%

“Not as bright as I thought would be”

Functionality-Overall12%

“Doesnt work”

Size-Overall12%

“Very big”

Durability8%

“Expect failures within 1 year”

Defective Material/Parts6%

“1 unit of the 8 is faulty upon arrival”

Quality-Overall5%

“Poor quality control”

Charging3%

“Ive charged the lights in the sun today to discover they dont work”

Advertised Vs Actual Product3%

“Not as described”

Value For Money2%

“Cost £115.00 pounds absolutely rubbish”

Instructions/User Manual/Troubleshooting2%

“Very poor instructions”

Top return reasons

Size-Overall41%

Brightness/Shine/Glow11%

Functionality-Overall11%

Color9%

Advertised Vs Actual Product7%