52
2025 balloons
Worth a lookShows low returns (0.3%), but prices mostly outside the sweet spot ($2.72–$6.76) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Incredible33.42avg incumbent reviews — the moat a new listing must climb
Growth
Incredible+129.3%90-day search growth — must beat 0% to launch
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
Bad81%top-5 click share — a locked-up shelf
Avg price
Bad£4.32avg listing price — sweet spot $15–$100
Market size
Bad£20K£20K/yr · 52K searches
Price range
Bad£2.72–£6.76cheapest to priciest tracked listing — scored on the share inside $15–$100