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53

all in one protein powder

Worth a look

Shows low returns (0.1%), but soft demand (-13.3% this quarter) keeps it on the watch list.

Market size 66Growth 18Conversion 36Competition 49Returns 99Price range 83Avg price 95Brand share 18Review moat 27Quality gap 76

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Incredible£28.66

avg listing price — sweet spot $15–$100

Price range

Great£10.08–£44.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Market size

Good£639K

£639K/yr · 777K searches

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Review moat

Okay3,786.83

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-13.3%

90-day search growth — must beat 0% to launch

Brand share

Bad93%

top-5 brand share — brand-locked demand