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yellow dusters
Skip itPrices mostly outside the sweet spot ($2.25–$9.04) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible17.2%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good564.67avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-19.5%90-day search growth — must beat 0% to launch
Avg price
Bad£5.11avg listing price — sweet spot $15–$100
Market size
Bad£38K£38K/yr · 43K searches
Price range
Bad£2.25–£9.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier