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beans and sausages
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible19.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Good507.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad£62K£62K/yr · 83K searches
Growth
Bad-18.4%90-day search growth — must beat 0% to launch
Competition
Bad85%top-5 click share — a locked-up shelf
Avg price
Bad£3.76avg listing price — sweet spot $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£0.61–£12.50cheapest to priciest tracked listing — scored on the share inside $15–$100