71
trainer socks womens 4-7
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Growth
Incredible+117.3%90-day search growth — must beat 0% to launch
Brand share
Great40%top-5 brand share — no brand owns this niche
Competition
Great22%top-5 click share — an open shelf
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Market size
Good£354K£354K/yr · 572K searches
Review moat
Okay1,546.22avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.97avg listing price — sweet spot $15–$100
Price range
Bad£3.60–£13.76cheapest to priciest tracked listing — scored on the share inside $15–$100