54
d shaped soft close toilet seat
Worth a lookShows a sweet-spot price point ($19.96 avg), but soft demand (-9.7% this quarter) keeps it on the watch list.
Avg price
Great£19.96avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Great£11.96–£31.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Market size
Good£397K£397K/yr · 336K searches
Brand share
Good73%top-5 brand share — brands hold most of the demand
Review moat
Okay3,003.81avg incumbent reviews — the moat a new listing must climb
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Growth
Bad-9.7%90-day search growth — must beat 0% to launch