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Door Canopy

Pass

Door Canopy scores 68 out of 100, a Pass. Shoppers spend $202K a year here, search demand grew +187.7% this quarter, and returns run at 1.8% of orders.

Filters Trending
Flapen Score
68
68 / 100
Top 1% of 2,225 DIY & Tools niches · +19 vs the category median of 49
Market size
£202K/yr795K searches / yr
90-day growth
+187.7%search demand this quarter
Competition
31%top-5 click share · 41 brands · 54 sellers

Flapen Score

Door Canopy against its category

The dotted line is the DIY & Tools average. Past it, Door Canopy is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Door Canopy market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Door Canopy 795K times last year and spent an estimated £202K. The top 5 brands take 51% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 68 out of 100, a Pass.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 795K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +187.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £202K a year.

Searches, last 12 months
795K
Growth, 90 days vs prior 90
+187.7%
Conversion, latest week
0.7%
Market size, estimated
£202Ka year
Peak month
July4.4× the quietest month
Top search term
sun shade121K searches a year

02 · Price

A sale here is worth £34.77.

Listings sell for £34.77 on average, from £9.18 to £307.31. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £34.77 that is £0 to £3K a year per listing.

Average price
£34.77inside the $15 to $100 sweet spot
Price range
£9.18–£307.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #39 within Building Supplies. It carries 1,136 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
76%
Out of stock, average day
8.7%
Average rank
#39in Building Supplies
Average rating
4.19 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,136per listing
Listings tracked
71

04 · Newcomers

Amazon counts 5 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
5Amazon's first-year sales bar
Average brand age
41 months

Products

Top Door Canopy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

£0£6K£12K£18K£24K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

41 falling

Sellers

54

Top-5 brand share

51%

Top 20: 86%

Top-5 click share

31%

Top 20: 60%

Open market

45%

  • MOKANI23%
  • VOUNOT12%
  • Maxesla7%
  • Lorrtta5%
  • RICHIE4%
  • Sowoxdme4%

Demand

Door Canopy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 4.4×

Search terms

Top Door Canopy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sun shade121K/yr
  • garden shade64K/yr
  • sun sail42K/yr
  • garden sail45K/yr
  • door canopy123K/yr
  • garden sun shade25K/yr
  • garden shade canopy21K/yr
  • sunshades for garden22K/yr
  • garden shelter43K/yr
  • door canopy outdoor72K/yr

Reviews and returns

What reviews say buyers love and hate about Door Canopy

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall12%

the quality control was terrible

Same product different quality

Not good quality

Assembly/Installation10%+0.23

the frustrating assembly

Difficult assembly

Can't assemble

Size-Overall7%+0.47

they are a bit small

Doesn't come fit

Bigger than I thought

Durability6%−0.16

Broken after first use

Broken

Dont think it will last long

Strength6%

Not strong enough

quite flimsy

Not Sturdy at all

Love

Quality-Overall18%

Great product, Works perfectly as described

Very well made product at a good price

Excellent Quality

Value For Money14%+1.62

Good Value

Excellent value for money

Great deal

Assembly/Installation8%+0.23

Easy to put up

Easy to assemble

Easy to install

Advertised Vs Actual Product7%+0.36

as advertised

does what it says

Just as described

Strength7%

Sturdy canopy

Easy to build sturdy

Strong and sturdy

Return

1.8% Return rate 79% Fixable by listing

Size-Overall62%█▅▆▇▇▇

they are a bit small

Doesn't come fit

Bigger than I thought

Quality-Overall4%▁▁█▅▄▄

the quality control was terrible

Same product different quality

Not good quality

Shape/Style4%▁▆▃▆█▇
Defective Material/Parts4%▄▇█▄▃▃
Material Quality4%█▁▆█▆▆

Pretty weak material

The material is also thin as another review noted

I don't really get on with the material

FAQ

Common Door Canopy questions

Answered from the same tracked data.