Cuprinol Urban Slate
Cuprinol Urban Slate shows low returns (0.4%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Flapen Score
Is Cuprinol Urban Slate profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Cuprinol Urban Slate is a £74K/yr Amazon United Kingdom market (31K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 52/100.
Cuprinol Urban Slate: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +67.6% over the last 90 days and 9.6% of searches end in a purchase.
£74K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 9 products
Top Cuprinol Urban Slate products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Cuprinol Garden Shades Paint for Gardens - Urban Slate 5L
- Price
- £28.24
- Rating
- 4.3/5
- Reviews
- 277
- Age
- 7y ago

Cuprinol 5159075 GSUS25L Garden Shades Urban Slate 2.5 Litre
- Price
- £16.59
- Rating
- 4.7/5
- Reviews
- 3,298
- Age
- 13y ago

Cuprinol 5316967 Garden Shades Exterior Woodcare Urban Slate 1 Litre
- Price
- £11.64
- Rating
- 4.6/5
- Reviews
- 854
- Age
- 7y ago

Dulux Cuprinol Anti-Slip Decking Stain - Urban Slate - 5L
- Price
- £30.45
- Rating
- 4.5/5
- Reviews
- 1,499
- Age
- 8y ago

Cuprinol Exterior Woodcare Urban Slate 2.5 L
- Price
- £17.29
- Rating
- 4.5/5
- Reviews
- 12,319
- Age
- 15y ago
Trending
90-day click momentum
AOC24 Garden Fence Shade Paint - Exterior Wood Paint for Sheds Fences - Water-Based Quick Drying 1 Hour - Use on Wood Terracotta Stone Brick - Outdoor Garden (Urban Slate 1 Liter)
- Price
- £28.91
- Rating
- 4.2/5
- Reviews
- 38
- Age
- 1y ago

Cuprinol Garden Shades Paint for Gardens - Urban Slate 5L
- Price
- £28.24
- Rating
- 4.3/5
- Reviews
- 277
- Age
- 7y ago

DUAYRA Garden Shades Paint | Quick Drying Water Based | For Garden Fence Shades Benches Terracotta Brick Stone | Exterior Wood Furniture | Long Lasting (Urban Slate 1 Liter)
- Price
- £28.89
- Rating
- 4.2/5
- Reviews
- 29
- Age
- 1y ago

Cuprinol Exterior Woodcare Urban Slate 2.5 L
- Price
- £17.29
- Rating
- 4.5/5
- Reviews
- 12,319
- Age
- 15y ago

Dulux Cuprinol Anti-Slip Decking Stain - Urban Slate - 5L
- Price
- £30.45
- Rating
- 4.5/5
- Reviews
- 1,499
- Age
- 8y ago
Newest
by launch date
DUAYRA Garden Shades Paint | Quick Drying Water Based | For Garden Fence Shades Benches Terracotta Brick Stone | Exterior Wood Furniture | Long Lasting (Urban Slate 1 Liter)
- Price
- £28.89
- Rating
- 4.2/5
- Reviews
- 29
- Age
- 1y ago

AOC24 Garden Fence Shade Paint - Exterior Wood Paint for Sheds Fences - Water-Based Quick Drying 1 Hour - Use on Wood Terracotta Stone Brick - Outdoor Garden (Urban Slate 1 Liter)
- Price
- £28.91
- Rating
- 4.2/5
- Reviews
- 38
- Age
- 1y ago

Cuprinol Garden Shades Paint for Gardens - Urban Slate 5L
- Price
- £28.24
- Rating
- 4.3/5
- Reviews
- 277
- Age
- 7y ago

Cuprinol 5316967 Garden Shades Exterior Woodcare Urban Slate 1 Litre
- Price
- £11.64
- Rating
- 4.6/5
- Reviews
- 854
- Age
- 7y ago

Dulux Cuprinol Anti-Slip Decking Stain - Urban Slate - 5L
- Price
- £30.45
- Rating
- 4.5/5
- Reviews
- 1,499
- Age
- 8y ago
Competition: brands, sellers & click share
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
Brands
4 rising
Sellers
41
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- Cuprinol81%
- Dulux10%
- DUAYRA5%
- AOC244%
- Open — no brand owns it (0%)
Cuprinol Urban Slate demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Cuprinol Urban Slate search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- urban slate cuprinol8K/yr
- cuprinol garden shades urban slate6K/yr
- cuprinol urban slate8K/yr
- cuprinol urban slate 5l6K/yr
- urban slate fence paint2K/yr
What reviews say buyers love and hate about Cuprinol Urban Slate
What buyers mention most, as a share of all reviews.
What buyers love
89% of reviews“Quality for decking”
“Love this paint and colour”
“Great colour”
“It is worth buying”
“As described”
What buyers complain about
81% of reviews“have to repaint every year”
“Leaked all into plastic bag”
“Zero Durability”
“I haven't seen flaking this bad since I had eczema”
“a lot lighter colour than it shows on the tin”
Cuprinol Urban Slate return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
34%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Cuprinol Urban Slate questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.








