Cuprinol Urban Slate
MaybeAn estimated 0.4% of orders come back. But the top 5 brands take 100% of clicks, so Cuprinol Urban Slate is a Maybe.
- Flapen Score
- 52 / 100Top 33% of 2,225 DIY & Tools niches · +3 vs the category median of 4952
- Market size
- £74K/yr31K searches / yr
- 90-day growth
- +67.6%search demand this quarter
- Competition
- 83%top-5 click share · 4 brands · 41 sellers
Flapen Score
Cuprinol Urban Slate against its category
The dotted line is the DIY & Tools average. Past it, Cuprinol Urban Slate is stronger. Inside it, weaker.
Market
The Cuprinol Urban Slate market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cuprinol Urban Slate 31K times last year and spent an estimated £74K. All 4 brands take every click. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 9.6% of those searches ended in a purchase.
Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.6% of those searches ended in a purchase. Searches in the last 90 days moved +67.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.
- Searches, last 12 months
- 31K
- Growth, 90 days vs prior 90
- +67.6%
- Conversion, latest week
- 9.6%
- Market size, estimated
- £74Ka year
- Top search term
- urban slate cuprinol8K searches a year
02 · Price
A sale here is worth £24.91.
Listings sell for £24.91 on average, from £11.64 to £41.25. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £24.91 that is £6K to £12K a year per listing.
- Average price
- £24.91inside the $15 to $100 sweet spot
- Price range
- £11.64–£41.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £6K–£12K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
44% of listings pay for placement with sponsored ads. 22% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #260 within Painting Supplies, Tools & Wall Treatments. It carries 2,078 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 22%
- Out of stock, average day
- 0.0%
- Average rank
- #260in Painting Supplies, Tools & Wall Treatments
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,078per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Cuprinol Urban Slate products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Cuprinol Garden Shades Paint for Gardens - Urban Slate 5L
- Price
- £28.24
- Rating
- 4.3/5
- Reviews
- 277
- Age
- 7y ago

Cuprinol 5159075 GSUS25L Garden Shades Urban Slate 2.5 Litre
- Price
- £16.59
- Rating
- 4.7/5
- Reviews
- 3,298
- Age
- 13y ago

Cuprinol 5316967 Garden Shades Exterior Woodcare Urban Slate 1 Litre
- Price
- £11.64
- Rating
- 4.6/5
- Reviews
- 854
- Age
- 7y ago

Dulux Cuprinol Anti-Slip Decking Stain - Urban Slate - 5L
- Price
- £30.45
- Rating
- 4.5/5
- Reviews
- 1,499
- Age
- 8y ago

Cuprinol Exterior Woodcare Urban Slate 2.5 L
- Price
- £17.29
- Rating
- 4.5/5
- Reviews
- 12,319
- Age
- 15y ago
Trending
estimated 90-day click momentum
AOC24 Garden Fence Shade Paint - Exterior Wood Paint for Sheds Fences - Water-Based Quick Drying 1 Hour - Use on Wood Terracotta Stone Brick - Outdoor Garden (Urban Slate 1 Liter)
- Price
- £28.91
- Rating
- 4.2/5
- Reviews
- 38
- Age
- 1y ago

Cuprinol Garden Shades Paint for Gardens - Urban Slate 5L
- Price
- £28.24
- Rating
- 4.3/5
- Reviews
- 277
- Age
- 7y ago

DUAYRA Garden Shades Paint | Quick Drying Water Based | For Garden Fence Shades Benches Terracotta Brick Stone | Exterior Wood Furniture | Long Lasting (Urban Slate 1 Liter)
- Price
- £28.89
- Rating
- 4.2/5
- Reviews
- 29
- Age
- 1y ago

Cuprinol Exterior Woodcare Urban Slate 2.5 L
- Price
- £17.29
- Rating
- 4.5/5
- Reviews
- 12,319
- Age
- 15y ago

Dulux Cuprinol Anti-Slip Decking Stain - Urban Slate - 5L
- Price
- £30.45
- Rating
- 4.5/5
- Reviews
- 1,499
- Age
- 8y ago
Newest
by launch date
DUAYRA Garden Shades Paint | Quick Drying Water Based | For Garden Fence Shades Benches Terracotta Brick Stone | Exterior Wood Furniture | Long Lasting (Urban Slate 1 Liter)
- Price
- £28.89
- Rating
- 4.2/5
- Reviews
- 29
- Age
- 1y ago

AOC24 Garden Fence Shade Paint - Exterior Wood Paint for Sheds Fences - Water-Based Quick Drying 1 Hour - Use on Wood Terracotta Stone Brick - Outdoor Garden (Urban Slate 1 Liter)
- Price
- £28.91
- Rating
- 4.2/5
- Reviews
- 38
- Age
- 1y ago

Cuprinol Garden Shades Paint for Gardens - Urban Slate 5L
- Price
- £28.24
- Rating
- 4.3/5
- Reviews
- 277
- Age
- 7y ago

Cuprinol 5316967 Garden Shades Exterior Woodcare Urban Slate 1 Litre
- Price
- £11.64
- Rating
- 4.6/5
- Reviews
- 854
- Age
- 7y ago

Dulux Cuprinol Anti-Slip Decking Stain - Urban Slate - 5L
- Price
- £30.45
- Rating
- 4.5/5
- Reviews
- 1,499
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 83% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
41
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
83%
Top 20: 100%
Open market
0%
- Cuprinol81%
- Dulux10%
- DUAYRA5%
- AOC244%
- Open — no brand owns it (0%)
Demand
Cuprinol Urban Slate search demand
Weekly searches over the year. Pick a range.
Search terms
Top Cuprinol Urban Slate search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- urban slate cuprinol8K/yr
- cuprinol garden shades urban slate6K/yr
- cuprinol urban slate8K/yr
- cuprinol urban slate 5l6K/yr
- urban slate fence paint2K/yr
Reviews and returns
What reviews say buyers love and hate about Cuprinol Urban Slate
We read the reviews and the return reasons for every product selling here.
“have to repaint every year”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cuprinol Urban Slate questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








