Craft Knife
prices mostly outside the sweet spot ($2.12–$13.83) — Craft Knife doesn't clear our bar today.
Flapen Score
Is Craft Knife profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Craft Knife is a £167K/yr Amazon United Kingdom market (628K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Jan. Verdict: Skip it — 42/100.
Craft Knife: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -22.3% over the last 90 days and 4.7% of searches end in a purchase.
£167K
revenue / yr
Who owns the niche?
The top 5 brands hold 70% of demand, so 30% of the market is open.
30%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 21 products
Top Craft Knife products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Precision Craft Knife Set With 2 Knives and 10 Spare Blades - Professional Exacto for Adult Carving Hobby Modeling and Art Projects
- Price
- £5.07
- Rating
- 4.4/5
- Reviews
- 279
- Age
- 2y ago
Blue Spot Soft Grip Precision Knife Set
- Price
- £4.79
- Rating
- 4.5/5
- Reviews
- 6,394
- Age
- 17y ago
Amazon Basics 29-Piece Precision Hobby Knife Set Red
- Price
- £6.69
- Rating
- 4.7/5
- Reviews
- 6,024
- Age
- 6y ago
Dekton 3-Piece Snap-Off Utility Knife Set with Retractable Blades Ergonomic Non-Slip Handles Heavy-Duty Construction for Cutting Cardboard Carpet and More Ideal for DIY and Professional Use
- Price
- £2.12
- Rating
- 4.5/5
- Reviews
- 116
- Age
- 6y ago
Modelcraft PKN3305/S Precision Craft Knife Set Silver 16 Piece
- Price
- £7.10
- Rating
- 4.7/5
- Reviews
- 6,447
- Age
- 12y ago
Trending
90-day click momentum
Wallpaper Tools Vinyl Application Kit Wrap Installation Tool Set with Felt Squeegee Craft Knife Replacement Blades Window Tint Car Film Smoothing Tools for DIY Home & Vehicle Projects 18+
- Price
- £5.99
- Rating
- 3.8/5
- Reviews
- 16
- Age
- 7mo ago
Westcott 84010 00 Scalpel with Metal Handle and Replaceable Blade Silver 12 cm
- Price
- £3.02
- Rating
- 4.5/5
- Reviews
- 1,516
- Age
- 16y ago
Dekton 3-Piece Snap-Off Utility Knife Set with Retractable Blades Ergonomic Non-Slip Handles Heavy-Duty Construction for Cutting Cardboard Carpet and More Ideal for DIY and Professional Use
- Price
- £2.12
- Rating
- 4.5/5
- Reviews
- 116
- Age
- 6y ago
Amazon Basics Soft Grip Retractable Box Cutter with 3 Replaceable Blades Black/Silver
- Price
- £2.59
- Rating
- 4.2/5
- Reviews
- 3,587
- Age
- 5y ago
Rolson 62917 17 pc Hobby Knife Set
- Price
- £6.05
- Rating
- 4.5/5
- Reviews
- 1,019
- Age
- 18y ago
Newest
by launch dateWallpaper Tools Vinyl Application Kit Wrap Installation Tool Set with Felt Squeegee Craft Knife Replacement Blades Window Tint Car Film Smoothing Tools for DIY Home & Vehicle Projects 18+
- Price
- £5.99
- Rating
- 3.8/5
- Reviews
- 16
- Age
- 7mo ago
KEWAYO Retractable Pen Utility Knife 6-Piece Craft Cutting Set with 24 Blades Precision Pen Cutter for Scrapbooking Journaling Card Making & School Projects
- Price
- £7.39
- Rating
- 2.8/5
- Reviews
- 13
- Age
- 9mo ago
Professional 8-Pack Retractable Craft Cutters - for Home and Workshop Projects
- Price
- £8.09
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 9mo ago
Model Making Tools Kit 14 PCS Hobby Tool Set for Plastic Model Kits Gundam Building Car Models Miniature Assembly - Craft Knife Replacement Blades - Repair and Crafting with Storage Box
- Price
- £7.55
- Rating
- 4.5/5
- Reviews
- 67
- Age
- 1y ago
Craft Knife Exacto Knife Hobby Knife Set Include 2pcs Craft Scalpel Knives & 10 Spare Blades Precision Carving Knifes Utility Knifes for DIY Art Crafting Modelling Paper Cutting Scrapbooking
- Price
- £5.52
- Rating
- 4.6/5
- Reviews
- 25
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 falling
Sellers
31
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
67%
Top 20: 99%
Open market
25%
- HAORQEE21%
- Blue Spot Tools17%
- Amazon Basics17%
- Modelcraft8%
- DEKTON8%
- Westcott5%
Craft Knife demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan · busiest ÷ quietest = 1.5×
Top Craft Knife search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- craft knife314K/yr
- exacto knife57K/yr
- hobby knife47K/yr
- craft knife for adults uk47K/yr
- scalpel craft knife22K/yr
- craft knives19K/yr
- craft knife set20K/yr
- craft scalpel13K/yr
- modelling knife11K/yr
- crafting knife13K/yr
What reviews say buyers love and hate about Craft Knife
What buyers mention most, as a share of all reviews.
What buyers love
91% of reviews“Excellent value for money”
“Excellent quality”
“Easy to use”
“A1+++ item as stated”
“a good grip”
What buyers complain about
78% of reviews“Quality control issues”
“I wouldnt expect them to be particularly durable”
“Not very sturdy”
“Unfit for use”
“Not worth the money even at £1.82”
Craft Knife return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
15%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Craft Knife questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
