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chrome sockets and switches
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Price range
Good£2.61–£29.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,035.79avg incumbent reviews — the moat a new listing must climb
Market size
Okay£104K£104K/yr · 195K searches
Competition
Bad72%top-5 click share — a locked-up shelf
Avg price
Bad£7.92avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-20.2%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand