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57

anthracite paint

Worth a look

Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 14Growth 58Conversion 64Competition 73Returns 95Price range 82Avg price 88Brand share 42Review moat 40Quality gap 48

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great£20.08

avg listing price — sweet spot $15–$100

Price range

Great£6.38–£59.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Growth

Good+32.0%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,543.73

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£57K

£57K/yr · 50K searches