Anthracite Paint
Anthracite Paint shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Anthracite Paint profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Anthracite Paint is a £57K/yr Amazon United Kingdom market (50K searches/yr). The top 5 brands hold 80% of demand. Verdict: Worth a look — 57/100.
Anthracite Paint: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +32.0% over the last 90 days and 5.6% of searches end in a purchase.
£57K
revenue / yr
Who owns the niche?
The top 5 brands hold 80% of demand, so 20% of the market is open.
20%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 37 products
Top Anthracite Paint products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Bedec Multi Surface Paint Anthracite Grey Soft Satin 750ml
- Price
- £17.41
- Rating
- 4.6/5
- Reviews
- 1,141
- Age
- 6y ago

Bedec BEDE2KB0002/70 Multi Surface Paint Satin White 2.5 Litre
- Price
- £34.90
- Rating
- 4.6/5
- Reviews
- 1,141
- Age
- 16y ago

Bedec 750 ml Soft Satin Multi-Surface Paint - Soft White
- Price
- £17.09
- Rating
- 4.6/5
- Reviews
- 1,141
- Age
- 13y ago

Rust-Oleum Universal Paint & Primer Satin Anthracite 750ml
- Price
- £13.27
- Rating
- 4.4/5
- Reviews
- 1,422
- Age
- 4y ago

Crown WOOD & METAL Anthracite Grey Paint Satin - Doors & Furniture 750ml
- Price
- £10.90
- Rating
- 4.2/5
- Reviews
- 157
- Age
- 2y ago
Trending
90-day click momentum
HOCHSTE Bedec Multi Surface Paint Soft Matt Finish Interior & Exterior Use Quick Dry Low VOC Self-Priming Paint for Wood Metal Brick Stone & More Dark Grey 750ml
- Price
- £27.42
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Rust-Oleum Metal Expert Paint Satin Anthracite Grey 750ml
- Price
- £17.57
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 10mo ago

Rust-Oleum Metal Expert Paint Satin Anthracite Grey 250ml
- Price
- £9.87
- Rating
- 4.9/5
- Reviews
- 14
- Age
- 10mo ago

SD COLORS ANTHRACITE GREY RAL 7016 15ML Universal Touch Up Paint | Compatible with Cars Wheels Metal Plastic & More
- Price
- £6.72
- Rating
- 4.3/5
- Reviews
- 18
- Age
- 1y ago

Bedec BEDE2KB0002/70 Multi Surface Paint Satin White 2.5 Litre
- Price
- £34.90
- Rating
- 4.6/5
- Reviews
- 1,141
- Age
- 16y ago
Newest
by launch date
HOCHSTE Bedec Multi Surface Paint Soft Matt Finish Interior & Exterior Use Quick Dry Low VOC Self-Priming Paint for Wood Metal Brick Stone & More Dark Grey 750ml
- Price
- £27.42
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Rust-Oleum Metal Expert Paint Satin Anthracite Grey 250ml
- Price
- £9.87
- Rating
- 4.9/5
- Reviews
- 14
- Age
- 10mo ago

Rust-Oleum Metal Expert Paint Satin Anthracite Grey 750ml
- Price
- £17.57
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 10mo ago

SD COLORS ANTHRACITE GREY RAL 7016 15ML Universal Touch Up Paint | Compatible with Cars Wheels Metal Plastic & More
- Price
- £6.72
- Rating
- 4.3/5
- Reviews
- 18
- Age
- 1y ago

Paintnuts Multi-Surface Paint - RAL-7016 - ANTHRACITE GREY - 250ml Tin - Matt Finish
- Price
- £15.15
- Rating
- 4.3/5
- Reviews
- 27
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 flat
Sellers
72
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
41%
Top 20: 84%
Open market
17%
- Bedec40%
- Rust-Oleum13%
- Crown12%
- THE ONE9%
- Paintnuts6%
- Zinsser3%
- Open — no brand owns it (11 brands, 17%)
Anthracite Paint demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Anthracite Paint search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bedec multi surface paint19K/yr
- anthracite paint14K/yr
- ral 7016 anthracite grey paint6K/yr
- anthracite metal paint4K/yr
- anthracite grey paint4K/yr
- bedec paint3K/yr
What reviews say buyers love and hate about Anthracite Paint
What buyers mention most, as a share of all reviews.
What buyers love
88% of reviews“Excellent Paint”
“Excellent product”
“Love the colour”
“Brilliant coverage”
“Great value for money”
What buyers complain about
72% of reviews“thin paint”
“it is slightly too dark”
“So pretty expensive IMO”
“it lasted a week”
“My fault for not checking the size”
Anthracite Paint return rate & reasons
Why buyers send it back, as a share of all return requests.
0.9%
Return rate
67%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Anthracite Paint questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.








