rokr
Worth a lookShows a fragmented shelf (top 5 take 13% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible13%top-5 click share — an open shelf
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible£28.19avg listing price — sweet spot $15–$100
Price range
Great£7.82–£111.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great£922K£922K/yr · 2.0M searches
Review moat
Good1,128.38avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-31.1%90-day search growth — must beat 0% to launch