Travel Games
PassTravel Games scores 69 out of 100, a Pass. Shoppers spend $499K a year here, search demand grew +76.0% this quarter, and returns run at 0.5% of orders.
- Flapen Score
- 69 / 100Top 2% of 1,773 Toys & Games niches · +25 vs the category median of 4469
- Market size
- £499K/yr1.4M searches / yr
- 90-day growth
- +76.0%search demand this quarter
- Competition
- 21%top-5 click share · 59 brands · 275 sellers
Flapen Score
Travel Games against its category
The dotted line is the Toys & Games average. Past it, Travel Games is stronger. Inside it, weaker.
Market
The Travel Games market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Travel Games 1.4M times last year and spent an estimated £499K. The top 5 brands take 48% of clicks. Demand peaks in Jul–Aug–Dec. Flapen scores it 69 out of 100, a Pass.
01 · Demand
4.2% of searches ended in a purchase last week.
Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +76.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £499K a year.
- Searches, last 12 months
- 1.4M
- Growth, 90 days vs prior 90
- +76.0%
- Conversion, latest week
- 4.2%
- Market size, estimated
- £499Ka year
- Peak month
- July3.2× the quietest month
- Top search term
- travel games585K searches a year
02 · Price
A sale here is worth £8.38.
Listings sell for £8.38 on average, from £2.48 to £28.48. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 500 to 750 of them. At £8.38 that is £4K to £6K a year per listing.
- Average price
- £8.38under the $15 to $100 sweet spot
- Price range
- £2.48–£28.48
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £4K–£6K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #93 within Games & Accessories. It carries 3,466 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 3.4%
- Average rank
- #93in Games & Accessories
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,466per listing
- Listings tracked
- 94
04 · Newcomers
Amazon counts 8 of last year's 20 launches as successful.
20 products launched here in the last 12 months. Amazon counts 8 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 20
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Travel Games products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Big Potato OK Play Award-Winning Travel Game for Family & Friends | 24 Players | Perfect for Trips Parties & On-the-Go Fun
- Price
- £11.18
- Rating
- 4.7/5
- Reviews
- 5,010
- Age
- 8y ago

Big Potato P for Pizza | Fast-Paced Word Card Game for Kids Teens & Adults | Pocket-Sized Travel Game for 2-4 Players | Perfect for Game Night Age 8
- Price
- £9.32
- Rating
- 4.5/5
- Reviews
- 1,217
- Age
- 2y ago

Hasbro Gaming Connect 4 Travel Board Game Travel Games for Kids 2 Player Portable Strategy Fun Grab and Go Ages 6+
- Price
- £4.78
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 2y ago

Hasbro Gaming Guess Who? Grab and Go Game Travel Games for Kids Portable 2 Player Game Ages 6+
- Price
- £4.82
- Rating
- 4.1/5
- Reviews
- 97
- Age
- 2y ago

Ideal Rummikub Mini Pouch Travel Game: Brings People Together Family Strategy Games for 2-4 Players Ages 7+
- Price
- £13.06
- Rating
- 4.7/5
- Reviews
- 1,059
- Age
- 5y ago
Trending
90-day click momentum
Big Potato OK Play: Fun Strategy Tile Game for Kids & Adults | Family Travel Board Game for 2-4 Players Ages 6+ | 2026 Edition
- Price
- £11.39
- Rating
- 4.7/5
- Reviews
- 5,010
- Age
- 5mo ago

Hasbro Gaming Connect 4 Travel Board Game Travel Games for Kids 2 Player Portable Strategy Fun Grab and Go Ages 6+
- Price
- £4.78
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 2y ago

Hasbro Gaming Hungry Hungry Hippos Travel Game Travel Games for Kids Portable Grab and Go Marble-Chomping Game for Ages 4+
- Price
- £4.96
- Rating
- 4.1/5
- Reviews
- 43
- Age
- 2y ago

Animal Antics The Game That Gets Kids Roaring Clucking & Rolling with Laughter | Card Game for Kids Age 5+ | Family Fun | Travel Game | Party Game | Great Gift Idea
- Price
- £11.75
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 1y ago

USAopoly | Flip 7 | Party Card Game | Ages 8+ | 3+ Players | 20 Minutes Playing Time New
- Price
- £7.43
- Rating
- 4.8/5
- Reviews
- 4,643
- Age
- 1y ago
Newest
by launch date
Big Potato OK Play: Fun Strategy Tile Game for Kids & Adults | Family Travel Board Game for 2-4 Players Ages 6+ | 2026 Edition
- Price
- £11.39
- Rating
- 4.7/5
- Reviews
- 5,010
- Age
- 5mo ago

USAopoly | Flip 7 | Party Card Game | Ages 8+ | 3+ Players | 20 Minutes Playing Time New
- Price
- £7.43
- Rating
- 4.8/5
- Reviews
- 4,643
- Age
- 1y ago

Animal Antics The Game That Gets Kids Roaring Clucking & Rolling with Laughter | Card Game for Kids Age 5+ | Family Fun | Travel Game | Party Game | Great Gift Idea
- Price
- £11.75
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 1y ago

Chameleon Travel: The Award-Winning Spot-the-Imposter Game in a Travel Friendly Tin with 20 new topics
- Price
- £7.78
- Rating
- 4.7/5
- Reviews
- 3,592
- Age
- 2y ago

Hasbro Gaming Connect 4 Travel Board Game Travel Games for Kids 2 Player Portable Strategy Fun Grab and Go Ages 6+
- Price
- £4.78
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 21% of clicks. An open shelf where new products get seen.
Brands
59 rising
Sellers
275
Top-5 brand share
48%
Top 20: 80%
Top-5 click share
21%
Top 20: 60%
Open market
48%
- Hasbro Gaming19%
- Big Potato14%
- Juegos Mattel6%
- abeec4%
- Ideal4%
- Learning Resources4%
Demand
Travel Games search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Dec · busiest ÷ quietest = 3.2×
Search terms
Top Travel Games search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- travel games585K/yr
- travel games for kids145K/yr
- kids travel games49K/yr
- travel games for kids 8-1249K/yr
- travel game53K/yr
- card games for kids96K/yr
- kids card games53K/yr
- magnetic travel games19K/yr
- travel card games21K/yr
- plane games23K/yr
Reviews and returns
What reviews say buyers love and hate about Travel Games
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Bit small
the boxes are small
pieces are small
Bad quality
contributes to a slightly lower-quality feel
Poor Quality Control
Very expensive too
The price could be a little more reasonable
Cheaper where else
It feels very misleading
False advertising
the picture is very misleading
There is practically no adhesion
They dont stick down in the first place
Stickers do not stick very well
Love
Engaging game
Fun family game
Fun Game
Easy game
Easy to learn
Ease of use
Excellent product
Decent quality cards
Good quality cards
Excellent price
Worth the money
Excellent value for money
Easy to carry
Easily portable too
So portable
Return
0.5% Return rate 47% Fixable by listing
Bit small
the boxes are small
pieces are small
Bad quality
contributes to a slightly lower-quality feel
Poor Quality Control
It feels very misleading
False advertising
the picture is very misleading
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Travel Games questions
Answered from the same tracked data.









