60
bingo
Worth a lookShows beatable incumbent ratings (3.9★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Incredible£22.91avg listing price — sweet spot $15–$100
Returns
Great1.0%return rate — above 5% kills the launch gate
Brand share
Good63%top-5 brand share — brands hold most of the demand
Market size
Good£620K£620K/yr · 640K searches
Review moat
Good1,291.62avg incumbent reviews — the moat a new listing must climb
Price range
Good£2.76–£164.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Growth
Bad-22.1%90-day search growth — must beat 0% to launch