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Angel Costume Kids

soft demand (-61.7% this quarter) — Angel Costume Kids doesn't clear our bar today.

Flapen Score

32
Skip it
Market size 8Growth 0Conversion 16Competition 44Returns 37Price range 49Avg price 46Brand share 35Review moat 70Quality gap 76
This niche Category average

Is Angel Costume Kids profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Angel Costume Kids is a £32K/yr Amazon United Kingdom market (218K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 32/100.

Angel Costume Kids: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -61.7% over the last 90 days and 1.3% of searches end in a purchase.

£32K

revenue / yr

Units sold / yr4K
Search volume / yr-61.7%218K
Conversion rate1.3%
Avg price£11.46

Who owns the niche?

The top 5 brands hold 84% of demand, so 16% of the market is open.

16%

open market share

Brands · sellers8 · 11
Top-5 product click share59%
Open market16%
Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 13 products

Sponsored placement62%
New entrants (1y)0· 0 succeeded
Avg rating4.3★
Avg reviews703

Top Angel Costume Kids products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

£0£1K£3K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 flat

Sellers

11

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

10%

  • VEYLIN32%
  • Wicked Costumes18%
  • AYBUY15%
  • REDSTAR12%
  • Kavoc7%
  • Ypser6%
  • Open — no brand owns it (2 brands, 10%)

Angel Costume Kids demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume218KCVR1.3%Products13Brands8Top 5 Brands84%OOS Rate18.8%Rating4.3★Reviews703Avg BSR#1,065
100K60KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 364.3×

Top Angel Costume Kids search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • angel costume kids120K/yr
  • angel outfit12K/yr
  • angel dress9K/yr
  • angel outfits9K/yr
  • girls angel costume16K/yr
  • kids angel costume28K/yr
  • angel nativity costume23K/yr
  • kids angel costumes1K/yr
  • angel halloween costume for kids79/yr

What reviews say buyers love and hate about Angel Costume Kids

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Quality-Overall50%

Good quality and fit and value for money

Upholstery/Fabric Quality25%

Great true to fabric

Fun/Entertainment Experience8%

Fun item for fancy dress

Value For Money8%

Great for the price

What buyers complain about

87% of reviews
Quality-Overall47%

Crudely made

Size-Overall27%

Smaller than it appears

Value For Money7%

Expensive for what it is

Durability7%

I dont think it would last after that

Angel Costume Kids return rate & reasons

Why buyers send it back, as a share of all return requests.

4.0%

Return rate

56%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
51%
2Quality-Overall
29%
3Strength
4%
4Material Quality
4%
5Advertised Vs Actual Product
2%

Common Angel Costume Kids questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Angel Costume Kids 32/100 on Amazon United Kingdom — Skip it. The niche generates £32K/yr across 13 tracked products. Search demand moved -61.7% over the last 90 days.
Search demand for Angel Costume Kids on Amazon United Kingdom peaks in Oct–Nov–Dec, where the busiest month runs 364.3× the quietest.