angel costume kids
Skip itSoft demand (-61.7% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good703.38avg incumbent reviews — the moat a new listing must climb
Price range
Okay£5.72–£23.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£11.46avg listing price — sweet spot $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.0%return rate — above 5% kills the launch gate
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad£32K£32K/yr · 218K searches
Growth
Bad-61.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, angel costume kids is a £32K/yr Amazon United Kingdom market (218K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
angel costume kids market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- £34K–£46K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #1,065
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 62%
- Out of stock
- 18.8%
- Avg brand age
- 42 months
- Avg seller age
- 209 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
8 flat
Sellers
11
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
10%
- VEYLIN32%
- Wicked Costumes18%
- AYBUY15%
- REDSTAR12%
- Kavoc7%
- Ypser6%
- Open — no brand owns it (2 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -61.7% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 364.3×
Top angel costume kids search terms
- angel costume kids120K/yr
- angel outfit12K/yr
- angel dress9K/yr
- angel outfits9K/yr
- girls angel costume16K/yr
- kids angel costume28K/yr
- angel nativity costume23K/yr
- kids angel costumes1K/yr
- angel halloween costume for kids79/yr
Top angel costume kids products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
VEYLIN Kids Angel Costume Christmas Nativity Angel Fancy Dress Costume Angel Wings and Halo Girls Angel Fancy Dress Costume(S) White
VEYLIN£11.774.6★144 rev

Wicked Costumes Girls Angel Fancy Dress Costume White Heavenly Outfit for Christmas Nativity World Book Day School Plays & Parties - Large (8-10 Years)
Wicked Costumes£10.104.4★2,153 rev

White Angel Wings and Halo Womens Halloween Costumes - Adult Angel Costume Women Fancy Dress - White Feather Wings and Halo Headband for Kids Christmas Fairy Fancy Dress Accessories
REDSTAR£7.454.0★3,147 rev

AYBUY Costumes Girls Angel White Angel Dress with Wand Wings and Halo Girls Christening Dresses for Christmas Nativity Panto Fancy Dress Costume 120Style A
AYBUY£9.384.5★59 rev

VEYLIN Kids Angel Costume Christmas Nativity Angel Fancy Dress Costumes Angell Wings and Halo Girls A ngel Fancy Dress Costume(L:7-9 years)
VEYLIN£11.674.6★144 rev
Newest
by launch date
AYBUY Costumes Girls Angel White Angel Dress with Wand and Halo Girls Christening Dresses for Christmas Nativity Panto Fancy Dress Costume 140
AYBUY£7.4293 rev

AYBUY Costumes Girls Angel White Angel Dress with Wand Wings and Halo Girls Christening Dresses for Christmas Nativity Panto Fancy Dress Costume 120Style A
AYBUY£9.3859 rev

Halloween Angel Costume Accessories Set Including Headband Socks Wings Tutu Skirt for Fancy Dress Up Supplies (White Kid)
Kavoc£15.7210 rev

Ypser Shoulder Pieces With Fringed Angel Wings Cape Shawl For Burning Men Halloween Cosplay
Ypser£23.841 rev

Sincere Party Nativity Angel Virgin Fancy Dress Costume Christmas Angel Snowflake Fancy Dress with Wings and Halo For Girls 7-8 years
Sincere Party£12.5267 rev
Trending
90-day click momentum
Ypser Shoulder Pieces With Fringed Angel Wings Cape Shawl For Burning Men Halloween Cosplay
Ypser£23.844.0★

VEYLIN Angel Wings and Halo White Fallen Angel Wings Costume for Adult Halloween Christmas Party
VEYLIN£5.723.8★

Halloween Angel Costume Accessories Set Including Headband Socks Wings Tutu Skirt for Fancy Dress Up Supplies (White Kid)
Kavoc£15.723.7★

White Angel Wings and Halo Womens Halloween Costumes - Adult Angel Costume Women Fancy Dress - White Feather Wings and Halo Headband for Kids Christmas Fairy Fancy Dress Accessories
REDSTAR£7.454.0★

AYBUY Costumes Girls Angel White Angel Dress with Wand and Halo Girls Christening Dresses for Christmas Nativity Panto Fancy Dress Costume 140
AYBUY£7.424.4★
What buyers say about angel costume kids
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality and fit and value for money”
“Great true to fabric”
“Fun item for fancy dress”
“Great for the price”
What buyers complain about
“Crudely made”
“Smaller than it appears”
“Expensive for what it is”
“I dont think it would last after that”
Top return reasons
Common questions
- Is angel costume kids profitable to sell on Amazon United Kingdom?
- The niche generates £32K/yr across 13 tracked products. 90-day search growth is -61.7%. Flapen's verdict: Skip it (32/100).
- How competitive is the angel costume kids niche?
- 8 brands and 11 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 84% of demand.
- What do buyers complain about in angel costume kids?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Value For Money. The return rate is 4.0%.
- When does demand for angel costume kids peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 364.3× the quietest.
- What does it cost to enter the angel costume kids niche?
- Listings span £5.72–£23.84; the average listing price is £11.46 (sweet spot $15–$100). The average incumbent carries 703 reviews — the moat a new listing must climb.