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Ali G Costume

a small market ($64K/yr) — Ali G Costume doesn't clear our bar today.

Flapen Score

43
Skip it
Market size 16Growth 18Conversion 19Competition 57Returns 27Price range 66Avg price 95Brand share 45Review moat 94Quality gap 72
This niche Category average

Is Ali G Costume profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Ali G Costume is a £64K/yr Amazon United Kingdom market (180K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 43/100.

Ali G Costume: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -13.2% over the last 90 days and 1.5% of searches end in a purchase.

£64K

revenue / yr

Units sold / yr3K
Search volume / yr-13.2%180K
Conversion rate1.5%
Avg price£23.57

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers13 · 15
Top-5 product click share51%
Open market22%
Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 29 products

Sponsored placement86%
New entrants (1y)10· 0 succeeded
Avg rating4.3★
Avg reviews111

Top Ali G Costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£5K£8K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

13 falling

Sellers

15

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

51%

Top 20: 92%

Open market

17%

  • SERTAS28%
  • Crittygo20%
  • Morph17%
  • Suffolly7%
  • Boyigog6%
  • Xerteam5%
  • Open — no brand owns it (7 brands, 17%)

Ali G Costume demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume180KCVR1.5%Products29Brands13Top 5 Brands78%OOS Rate11.2%Rating4.3★Reviews111Avg BSR#997
45K35KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 19.5×

Top Ali G Costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • ali g costume132K/yr
  • ali g costume adult35K/yr
  • ali g outfit5K/yr
  • ali g costume kids9K/yr

What reviews say buyers love and hate about Ali G Costume

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Quality-Overall100%

They had no complaints

What buyers complain about

100% of reviews
Material Quality50%

Wasnt the material I thought it was going to be

Smell50%

It stinks of fish

Ali G Costume return rate & reasons

Why buyers send it back, as a share of all return requests.

4.9%

Return rate

84%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
82%
2Material Quality
5%
3Quality-Overall
5%
4Smell
2%
5Defective Material/Parts
1%

Common Ali G Costume questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Ali G Costume 43/100 on Amazon United Kingdom — Skip it. The niche generates £64K/yr across 29 tracked products. 0 of 10 products launched in the last 360 days are still selling. Search demand moved -13.2% over the last 90 days.
Search demand for Ali G Costume on Amazon United Kingdom peaks in Oct–Nov, where the busiest month runs 19.5× the quietest.