Whiteboard Pens
Whiteboard Pens shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Whiteboard Pens profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Whiteboard Pens is a £1.8M/yr Amazon United Kingdom market (2.0M searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Sep. Verdict: Worth a look — 60/100.
Whiteboard Pens: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -11.1% over the last 90 days and 15.1% of searches end in a purchase.
£1.8M
revenue / yr
Who owns the niche?
The top 5 brands hold 60% of demand, so 40% of the market is open.
40%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 31 products
Top Whiteboard Pens products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Volcanics Whiteboard Pens Fine Tip Dry Wipe Pens 12 Pack
- Price
- £5.40
- Rating
- 4.5/5
- Reviews
- 27,842
- Age
- 6y ago
STAEDTLER 351 WP6 Lumocolor Whiteboard Marker Bullet Tip - Assorted Colours (Pack of 6)
- Price
- £6.63
- Rating
- 4.7/5
- Reviews
- 45,926
- Age
- 19y ago
Rainberg Dry Erase Marker Pens Pack of 12 Assorted Colours 3mm Fine Tip Low Odour Quick-Drying & Easy Wipe Ideal Dry Wipe Whiteboard Pens for School Office Home & Classroom
- Price
- £3.40
- Rating
- 4.3/5
- Reviews
- 141
- Age
- 6mo ago
BIC Velleda Whiteboard Pens - Fine Whiteboard Marker Pens - Assorted Colours Pack of 8
- Price
- £3.36
- Rating
- 4.5/5
- Reviews
- 27,594
- Age
- 14y ago
Autoau 10 pcs Whiteboard Markers Colour Magnetic Whiteboard Pens Fine Tip White Board Pens White Board Markers Erasable Low Odor Dry Wipe Pens for Whiteboard Home School Office Uses
- Price
- £3.32
- Rating
- 4.4/5
- Reviews
- 2,740
- Age
- 3y ago
Trending
90-day click momentum
G4GADGET Whiteboard Pens 4 Pack with Eraser Dry Wipe Marker Pens Black Blue Red Green | Bullet Tip White Board Markers Erasable Low Odour Non-Permanent for School Office & Home
- Price
- £3.41
- Rating
- 4.1/5
- Reviews
- 71
- Age
- 8mo ago
STAEDTLER 351 WP4-1 Lumocolor Whiteboard Marker Bullet Tip (Pack of 4)
- Price
- £4.30
- Rating
- 4.7/5
- Reviews
- 45,926
- Age
- 5y ago
STAEDTLER 301 WP6 Whiteboard Pens Assorted Colour Pack of 6
- Price
- £5.40
- Rating
- 4.5/5
- Reviews
- 815
- Age
- 7y ago
Rainberg Dry Erase Marker Pens Pack of 12 Assorted Colours 3mm Fine Tip Low Odour Quick-Drying & Easy Wipe Ideal Dry Wipe Whiteboard Pens for School Office Home & Classroom
- Price
- £3.40
- Rating
- 4.3/5
- Reviews
- 141
- Age
- 6mo ago
Q-Connect Premium Whiteboard Marker Bullet Tip Assorted (Pack of 4) KF26113
- Price
- £2.71
- Rating
- 4.4/5
- Reviews
- 489
- Age
- 17y ago
Newest
by launch dateRainberg Dry Erase Marker Pens Pack of 12 Assorted Colours 3mm Fine Tip Low Odour Quick-Drying & Easy Wipe Ideal Dry Wipe Whiteboard Pens for School Office Home & Classroom
- Price
- £3.40
- Rating
- 4.3/5
- Reviews
- 141
- Age
- 6mo ago
G4GADGET Whiteboard Pens 4 Pack with Eraser Dry Wipe Marker Pens Black Blue Red Green | Bullet Tip White Board Markers Erasable Low Odour Non-Permanent for School Office & Home
- Price
- £3.41
- Rating
- 4.1/5
- Reviews
- 71
- Age
- 8mo ago
SUQJOY Whiteboard Pens Dry Wipe Whiteboard Markers Bullet Tip Low Odour Wipe Clean Roll-Resistant Cap 12 Colours Pack of 12
- Price
- £8.29
- Rating
- 4.6/5
- Reviews
- 71
- Age
- 10mo ago
Amazon Basics Low-Odor Dry Erase Whiteboard Markers Chisel Tip 12 Assorted Colors 36 Count
- Price
- £11.67
- Rating
- 4.5/5
- Reviews
- 998
- Age
- 1y ago
SUIN Whiteboard Pens 12 Colours Dry Wipe Markers Low Odour Whiteboard Markers with Medium Bullet Tip Dry Erase Pens for Classroom Office Home Revision Planning & Colour Coding Pack of 12
- Price
- £7.82
- Rating
- 4.5/5
- Reviews
- 304
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 rising
Sellers
89
Top-5 brand share
60%
Top 20: 100%
Top-5 click share
47%
Top 20: 87%
Open market
34%
- Volcanics20%
- STAEDTLER17%
- Rainberg8%
- maxtek8%
- Velleda7%
- Autoau7%
Whiteboard Pens demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep · busiest ÷ quietest = 1.6×
Top Whiteboard Pens search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- whiteboard pens1.1M/yr
- whiteboard markers187K/yr
- white board pens134K/yr
- white board markers erasable120K/yr
- whiteboard pen53K/yr
- white board markers46K/yr
- white board pens colour40K/yr
- dry wipe markers26K/yr
- dry wipe pens for whiteboard45K/yr
- dry erase marker32K/yr
What reviews say buyers love and hate about Whiteboard Pens
What buyers mention most, as a share of all reviews.
What buyers love
74% of reviews“colours are great”
“Excellent quality”
“Excellent value for money”
“Great markers”
“easy to write with”
What buyers complain about
53% of reviews“Not colourful at all”
“Not long-lasting”
“Unfortunately, the pens are pretty poor quality”
“the pens dry almost immediately”
“Not fit for purpose”
Whiteboard Pens return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
37%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Whiteboard Pens questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
