Stamps
Stamps shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Stamps profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Stamps is a £2.8M/yr Amazon United Kingdom market (860K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 62/100.
Stamps: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -17.4% over the last 90 days and 12.3% of searches end in a purchase.
£2.8M
revenue / yr
Who owns the niche?
The top 5 brands hold 96% of demand, so 4% of the market is open.
4%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 27 products
Top Stamps products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Albian Trading 1st Class Stamps 4 Pack - First Class Stamps - Barcoded Self Adhesive UK Letter Postage Stamps for Postage
- Price
- £10.81
- Rating
- 4.5/5
- Reviews
- 388
- Age
- 1y ago
Albian Trading 1st Class Stamps (8 Pack) - 1st Class - Barcoded Self Adhesive UK Letter Postage Stamps for Postage - (8 Total)
- Price
- £18.56
- Rating
- 4.6/5
- Reviews
- 749
- Age
- 2y ago
6 x 2nd Class Standard Stamps Royal Mail Post Office
- Price
- £9.57
- Rating
- 4.6/5
- Reviews
- 886
- Age
- 14y ago
25 x 2nd Class Barcoded Stamps Royal Mail
- Price
- £31.22
- Rating
- 4.7/5
- Reviews
- 917
- Age
- 4y ago
1st Class Stamp (1 Pack) Genuine Barcoded Self-Adhesive UK Letter Postage Official 1st Class Postage Stamp (Total 1) | UK BEST SELLERS
- Price
- £5.65
- Rating
- 3.2/5
- Reviews
- 29
- Age
- 6mo ago
Trending
90-day click momentum
10 Pack 2nd Class Stamps for UK Letter Self Adhesive Barcoded Postage Stamps Everyday Mailing Stamps for Letters Cards Documents & Home Office Use
- Price
- £16.68
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 2mo ago
2nd Class Stamps - 6 Pack - Barcoded Self Adhesive Postage Stamp for UK Letter - Self Adhesive Stamps
- Price
- £10.85
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 2mo ago
1st Class Stamp (1 Pack) Genuine Barcoded Self-Adhesive UK Letter Postage Official 1st Class Postage Stamp (Total 1) | UK BEST SELLERS
- Price
- £5.65
- Rating
- 3.2/5
- Reviews
- 29
- Age
- 6mo ago
1st Class Stamps (6 Pack) Barcoded Self-Adhesive UK Letter Postage Official 1st Class Postage Stamps (Total 6) | UK BEST SELLERS
- Price
- £15.32
- Rating
- 4.6/5
- Reviews
- 28
- Age
- 7mo ago
1st Class Stamps (2 Pack) Genuine Barcoded Self-Adhesive UK Letter Postage Official Royal Mail 1st Class Stamps (Total 2) | UK BEST SELLERS
- Price
- £8.01
- Rating
- 4.5/5
- Reviews
- 26
- Age
- 6mo ago
Newest
by launch date10 Pack 2nd Class Stamps for UK Letter Self Adhesive Barcoded Postage Stamps Everyday Mailing Stamps for Letters Cards Documents & Home Office Use
- Price
- £16.68
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 2mo ago
2nd Class Stamps - 6 Pack - Barcoded Self Adhesive Postage Stamp for UK Letter - Self Adhesive Stamps
- Price
- £10.85
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 2mo ago
1st Class Stamp (1 Pack) Genuine Barcoded Self-Adhesive UK Letter Postage Official 1st Class Postage Stamp (Total 1) | UK BEST SELLERS
- Price
- £5.65
- Rating
- 3.2/5
- Reviews
- 29
- Age
- 6mo ago
1st Class Stamps (2 Pack) Genuine Barcoded Self-Adhesive UK Letter Postage Official Royal Mail 1st Class Stamps (Total 2) | UK BEST SELLERS
- Price
- £8.01
- Rating
- 4.5/5
- Reviews
- 26
- Age
- 6mo ago
1st Class Stamps (6 Pack) Barcoded Self-Adhesive UK Letter Postage Official 1st Class Postage Stamps (Total 6) | UK BEST SELLERS
- Price
- £15.32
- Rating
- 4.6/5
- Reviews
- 28
- Age
- 7mo ago
Competition: brands, sellers & click share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
Brands
7 flat
Sellers
22
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
49%
Top 20: 91%
Open market
1%
- Albian Trading48%
- Royal Mail20%
- UK BEST SELLERS20%
- Thymera4%
- ASHNIX3%
- Generic3%
- Open — no brand owns it (1 brand, 1%)
Stamps demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 4.7×
Top Stamps search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- stamps184K/yr
- stamp73K/yr
- stamps 1st class83K/yr
- first class stamps57K/yr
- 1st class stamps uk57K/yr
- stamps 2nd class80K/yr
- 2nd class stamps uk72K/yr
- postage stamps52K/yr
- second class stamps31K/yr
- 2nd class stamps31K/yr
What reviews say buyers love and hate about Stamps
What buyers mention most, as a share of all reviews.
What buyers love
88% of reviews“Very handy”
“Good value for money”
“Superb high quality and fast delivery”
“Excellent,print”
“As described”
What buyers complain about
94% of reviews“Bit pricey”
“not as pictures”
“as old stamps no longer acceptable by th Post office”
“Glue has deteriorated”
“Stamps are stamps”
Stamps return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
35%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Stamps questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.
