Guitar Picks
Guitar Picks shows low returns (0.1%), but soft demand (-24.3% this quarter) keeps it on the watch list.
Flapen Score
Is Guitar Picks profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Guitar Picks is a £1.1M/yr Amazon United Kingdom market (1.1M searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Dec. Verdict: Worth a look — 55/100.
Guitar Picks: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -24.3% over the last 90 days and 7.6% of searches end in a purchase.
£1.1M
revenue / yr
Who owns the niche?
The top 5 brands hold 74% of demand, so 26% of the market is open.
26%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 25 products
Top Guitar Picks products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Guitar Picks 24 pcs Guitar Plectrums for Your Electric Acoustic Guitar
- Price
- £3.38
- Rating
- 4.5/5
- Reviews
- 5,916
- Age
- 7y ago

Fender 351 Celluloid Guitar Picks Medium 12 Pack Assorted Colours Classic 351 Shape Made in USA
- Price
- £4.31
- Rating
- 4.7/5
- Reviews
- 2,763
- Age
- 6y ago

Dunlop Picks - Variety - PVP418 Tortex Standard - Pack 12
- Price
- £6.76
- Rating
- 4.7/5
- Reviews
- 848
- Age
- 2y ago

VIRAHYEM 30 Pieces Guitar Picks 3 Different Thickness Non-slip Plectrums
- Price
- £3.48
- Rating
- 4.6/5
- Reviews
- 110
- Age
- 1y ago

Guitar Lab Guitar Picks Gift Set - 18 Plectrums for Electric Acoustic & Bass Guitar Mixed Gauge for Guitarists of All Levels in Metal Gift Tin Fathers Day Gift Guitar Accessories Gifts for Men
- Price
- £6.35
- Rating
- 4.7/5
- Reviews
- 2,214
- Age
- 4y ago
Trending
90-day click momentum
Celluloid Guitar Picks Medium .71mm Guitar Gifts 6 Plectrums 6 Moods with Inspirational Messages Keep Strumming Play On Breathe Acoustic Electric Guitar Accessories Gifts Set
- Price
- £1.99
- Rating
- 4.4/5
- Reviews
- 32
- Age
- 4mo ago

Fender Running Logo Guitar Strap Adjustable 30 to 51 Inches Reinforced Leather Ends Comfortable 5cm Wide Polyester Classic Black with White Stitching
- Price
- £8.68
- Rating
- 4.8/5
- Reviews
- 2,102
- Age
- 3y ago

CAIHONG Guitar Picks Thin 50 Pack Plectrums Celluloid Light Soft Gauge Assorted Pearl Variety Pack - Mixed Colorful - Plectrum for Acoustic Electric and Bass - 0.46mm
- Price
- £4.30
- Rating
- 4.4/5
- Reviews
- 956
- Age
- 6y ago

Squier by Fender Debut Stratocaster Electric Guitar Perfect for Beginners with Free Virtual Lessons Easy-to-play Neck and Body Dakota Red
- Price
- £103.79
- Rating
- 4.6/5
- Reviews
- 2,395
- Age
- 2y ago

4pcs Guitar Picks Guitar Plectrums for Electric Acoustic or Bass Guitar including 0.46mm 0.71mm 0.96mm 1.2mm
- Price
- £2.60
- Rating
- 4.4/5
- Reviews
- 157
- Age
- 5y ago
Newest
by launch date
Celluloid Guitar Picks Medium .71mm Guitar Gifts 6 Plectrums 6 Moods with Inspirational Messages Keep Strumming Play On Breathe Acoustic Electric Guitar Accessories Gifts Set
- Price
- £1.99
- Rating
- 4.4/5
- Reviews
- 32
- Age
- 4mo ago

Custom Guitar Picks 6 Pack Personalized Guitar Picks with Double-Sided Photo & Text Guitar Accessories Plectrum Set for Electric Guitar Bass & Ukulele (0.71mm)
- Price
- £7.27
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 1y ago

VIRAHYEM 30 Pieces Guitar Picks 3 Different Thickness Non-slip Plectrums
- Price
- £3.48
- Rating
- 4.6/5
- Reviews
- 110
- Age
- 1y ago

Dunlop Picks - Variety - PVP418 Tortex Standard - Pack 12
- Price
- £6.76
- Rating
- 4.7/5
- Reviews
- 848
- Age
- 2y ago

WINGO Guitar Picks Non Slip Grip for Acoustic Electric Bass 5 Pack Black
- Price
- £3.54
- Rating
- 4.3/5
- Reviews
- 558
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 rising
Sellers
45
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
58%
Top 20: 94%
Open market
22%
- PPpanda24%
- Fender23%
- Jim Dunlop12%
- Guitar Lab8%
- VIRAHYEM7%
- kuou3%
Guitar Picks demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 3.3×
Top Guitar Picks search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- guitar picks492K/yr
- fender91K/yr
- guitar pick77K/yr
- plectrums69K/yr
- fender stratocaster64K/yr
- dunlop guitar picks30K/yr
- fender guitar34K/yr
- plectrum23K/yr
- guitar plectrums26K/yr
- picks22K/yr
What reviews say buyers love and hate about Guitar Picks
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Excellent product”
“Excellent value”
“The colors are beautiful”
“Exactly what I need”
“Nice picks with deep grip on both sides to stop you dropping them”
What buyers complain about
70% of reviews“These picks are a little thick for guitarists”
“The quality was diabolical”
“The material seems slightly flimsy”
“The tin is impossible to open”
“they are NOT cheap”
Guitar Picks return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
22%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Guitar Picks questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.




