69
solar table lamp
Worth a lookShows no brand lock-in (top 5 brands take 28% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible28%top-5 brand share — no brand owns this niche
Competition
Incredible16%top-5 click share — an open shelf
Returns
Great1.0%return rate — above 5% kills the launch gate
Growth
Great+69.5%90-day search growth — must beat 0% to launch
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Great£15.36avg listing price — sweet spot $15–$100
Price range
Good£6.44–£34.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good871.12avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Market size
Bad£73K£73K/yr · 225K searches
Signals No Dominant Brand