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Solar Festoon Lights Outdoor

Pass

Solar Festoon Lights Outdoor scores 69 out of 100, a Pass. Shoppers spend $134K a year here, search demand grew +80.2% this quarter, and returns run at 0.9% of orders.

Flapen Score
69
69 / 100
Top 2% of 370 Lighting niches · +22 vs the category median of 47
Market size
£134K/yr164K searches / yr
90-day growth
+80.2%search demand this quarter
Competition
44%top-5 click share · 22 brands · 27 sellers

Flapen Score

Solar Festoon Lights Outdoor against its category

The dotted line is the Lighting average. Past it, Solar Festoon Lights Outdoor is stronger. Inside it, weaker.

69Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Solar Festoon Lights Outdoor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Solar Festoon Lights Outdoor 164K times last year and spent an estimated £134K. The top 5 brands take 52% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 69 out of 100, a Pass.

01 · Demand

4.7% of searches ended in a purchase last week.

Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +80.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £134K a year.

Searches, last 12 months
164K
Growth, 90 days vs prior 90
+80.2%
Conversion, latest week
4.7%
Market size, estimated
£134Ka year
Peak month
May11.3× the quietest month
Top search term
solar festoon lights outdoor52K searches a year

02 · Price

A sale here is worth £17.37.

Listings sell for £17.37 on average, from £8.73 to £35.53. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £17.37 that is £2K to £4K a year per listing.

Average price
£17.37inside the $15 to $100 sweet spot
Price range
£8.73–£35.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #105 within String Lights. It carries 747 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
17.0%
Average rank
#105in String Lights
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
747per listing
Listings tracked
38

04 · Newcomers

Amazon counts 16 of last year's 21 launches as successful.

21 products launched here in the last 12 months. Amazon counts 16 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
16Amazon's first-year sales bar
Average brand age
30 months

Products

Top Solar Festoon Lights Outdoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£16K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 rising

Sellers

27

Top-5 brand share

52%

Top 20: 98%

Top-5 click share

44%

Top 20: 82%

Open market

42%

  • litogo15%
  • Light-Brightly12%
  • PBGMRT11%
  • btfarm8%
  • LITOHOM7%
  • AMZINPRO6%

Demand

Solar Festoon Lights Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 11.3×

Search terms

Top Solar Festoon Lights Outdoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • solar festoon lights outdoor52K/yr
  • festoon lights outdoor solar22K/yr
  • solar festoon lights18K/yr
  • solar bulb lights outdoor garden12K/yr
  • solar light bulbs outdoor garden7K/yr
  • festoon solar lights outdoor garden6K/yr
  • solar festoon lights outdoor garden6K/yr
  • solar bulb lights6K/yr
  • solar bulbs outdoor garden5K/yr
  • solar powered festoon lights outdoor4K/yr

Reviews and returns

What reviews say buyers love and hate about Solar Festoon Lights Outdoor

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability21%−0.31

Didnt last

Fall apart

Fell apart

Functionality-Overall11%−0.15

did not function

Didnt work

Never worked

Quality-Overall6%+0.40

Do not buy cheap quality

BAD QUALITY

Build quality is alright - nothing premium

Size-Overall5%

It was very short

But small balls

Small

Water Resistance5%−0.06

Not Waterproof

Not water proof

Questionable water resistance

Love

Brightness/Shine/Glow32%+2.60

Warm glow

Nice and bright

Bright lights

Quality-Overall12%+0.40

Build quality is reasonable

The build quality is excellent

Brilliant quality

Value For Money9%+0.63

Worth it

Good price

Amazing value

Charging6%+0.09

Charges up well

It charged easily

Charges up really fast Works really well

Remote Control4%+0.07

handy remote too

Good remote control

The remote is handy

Return

0.9% Return rate 36% Fixable by listing

Size-Overall24%▂█▄▆▅▄

It was very short

But small balls

Small

Functionality-Overall21%▂▄▆▇▇█

did not function

Didnt work

Never worked

Charging10%█▆▃▃▃▃

would not recharge

the solar charging unit no longer works

wont hold charge

Defective Material/Parts9%▄▅▆▇██

Stop working

Product doesnt work

Defective item

Brightness/Shine/Glow8%█▁▅▆▅▅

not as bright as i had expected

Not that bright

They are not as bright as the pictures shown

FAQ

Common Solar Festoon Lights Outdoor questions

Answered from the same tracked data.