green chair
Worth a lookShows low returns (0.6%), but weak search conversion (0.7%) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Competition
Great25%top-5 click share — an open shelf
Avg price
Great£73.64avg listing price — sweet spot $15–$100
Review moat
Great326.77avg incumbent reviews — the moat a new listing must climb
Brand share
Great53%top-5 brand share — no brand owns this niche
Price range
Good£8.18–£164.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-23.9%90-day search growth — must beat 0% to launch
Market size
Bad£48K£48K/yr · 100K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Kingdom niche tracking, green chair is a £48K/yr Amazon United Kingdom market (100K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Jan. Verdict: Worth a look — 52/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
green chair market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- £18K–£37K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #81
- Page quality
- 0%
- Prime
- 30%
- Sponsored
- 94%
- Out of stock
- 22.1%
- Avg brand age
- 26 months
- Avg seller age
- 206 days
Competition & brand share
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.Brands
34 rising
Sellers
39
Top-5 brand share
53%
Top 20: 90%
Top-5 click share
25%
Top 20: 60%
Open market
42%
- Bonnlo25%
- Yaheetech12%
- COLAMY7%
- SONGMICS5%
- joolihome living4%
- HOMCOM4%
Demand & seasonality
Weekly Amazon search volume, last 83 weeks — -23.9% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.7×
Top green chair search terms
- green chair35K/yr
- green armchair26K/yr
- green accent chair10K/yr
- sage green chair10K/yr
- green velvet chair12K/yr
- green chairs8K/yr
Top green chair products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bonnlo Accent Chair Soild Wood Padding Lounge Armchairs Occasional Reading Chair with Cushions and Lumbar Pillow Armchairs for Living Room Bedroom Guest Room (Green)
Bonnlo£79.613.9★51 rev

Bonnlo Armchair Mid Century Modern Fabric Accent Chair for Living Room Small Tub Chair with Thick Cushion Comfortable Lounge Chair Perfect for Bedroom Apartment Office (1 Olive Green-1pcs)
Bonnlo£88.704.5★80 rev

Modern Armchair Tub Chair Velvet Vanity Dressing Table Chair with Curved High Back and Gold Plating Metal Legs for Bedroom Living Room Reading Nook Green
joolihome living£51.724.8★271 rev

Aivermeil Armchair Tub Chair with Footstool High back with gold legs Comfy Velvet Chair for Bedrooms Living rooms Relaxation 150kg Load Capacity Green
Aivermeil£67.394.4★122 rev

COLAMY Living Room Armchairs Modern Velvet Accent Chair Comfy Round Upholstered Arm Chair with 3 Legs Single Sofa Chair with Lounge Seat for Bedroom/Office/Reading Spaces (Green Set of 1)
COLAMY£83.954.5★158 rev
Newest
by launch date
ROCSUMOO Armchair Modern Velvet Upholstered Accent Chair Tub Chair with Thick Cushion Comfy Lounge Chair for Living Room/Bedroom/Apartment/Office(Green 1PCS)
ROCSUMOO£83.2511 rev

Bonnlo Armchair Accent Chair No Wheels Teddy Fleece Dressing Table Chair with Golden Legs for Vanity Shell-Shaped Desk Chair with Cute Small Pearl Deco Pillow for Bedroom/Living room Green
Bonnlo£50.8413 rev

Bonnlo Wide Modern Armchair with Track Armrest Solid Wooden Legs Comfy Upholstered Accent Chair Occasional Tub Chairs for Living Room Bedroom Office Corduroy Dark Green
Bonnlo£81.225 rev

Bonnlo Accent Chair Soild Wood Padding Lounge Armchairs Occasional Reading Chair with Cushions and Lumbar Pillow Armchairs for Living Room Bedroom Guest Room Chenille (Olive Green)
Bonnlo£73.6038 rev

Bonnlo Accent Chair Soild Wood Padding Lounge Armchairs Occasional Reading Chair with Cushions and Lumbar Pillow Armchairs for Living Room Bedroom Guest Room (Green)
Bonnlo£79.6151 rev
Trending
90-day click momentum
HOMCOM Modern Armchair Upholstered Corduroy Accent Chair with Thick Padded Seat Lumbar Pillow Rubber Wood Legs Cuddle Chair for Living Room Bedroom Office Green
HOMCOM£79.553.9★

Bonnlo Armchair Accent Chair No Wheels Teddy Fleece Dressing Table Chair with Golden Legs for Vanity Shell-Shaped Desk Chair with Cute Small Pearl Deco Pillow for Bedroom/Living room Green
Bonnlo£50.844.7★

Ya-Home Dining Chairs Velvet Upholstered Kitchen Accent Chairs Green
Ya-Home£90.544.7★

Bonnlo Accent Chair Soild Wood Padding Lounge Armchairs Occasional Reading Chair with Cushions and Lumbar Pillow Armchairs for Living Room Bedroom Guest Room (Green)
Bonnlo£79.613.9★

Bonnlo Accent Chair Soild Wood Padding Lounge Armchairs Occasional Reading Chair with Cushions and Lumbar Pillow Armchairs for Living Room Bedroom Guest Room Chenille (Olive Green)
Bonnlo£73.604.1★
What buyers say about green chair
What buyers praise and complain about, mined from review topics.What buyers love
“Great value and comfortable”
“Easy assembly”
“Excellent value for money”
“Good quality”
“the green color is beautiful”
“Good value, sturdy stylish chairs x”
“Soft and fluffy next to your skin”
“The cushioning is thick and firm”
“fits in nicely”
“blend in great with my decor”
What buyers complain about
“Poor quality”
“Assembly does require a bit of concentration”
“Smaller than expected”
“It looks more expensive than it is”
“Broken after less than six months”
“The chair collapsed on me”
“There is very little padding on the seat”
“back could be higher”
“looks really cheap compared to the pictures”
“More of a mint colour than sage green”
Top return reasons
Common questions
- Is green chair profitable to sell on Amazon United Kingdom?
- The niche generates £48K/yr across 66 tracked products. 3 of 29 products launched in the last 360 days are still selling. 90-day search growth is -23.9%. Flapen's verdict: Worth a look (52/100).
- How competitive is the green chair niche?
- 34 brands and 39 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 53% of demand.
- What do buyers complain about in green chair?
- Top complaints mined from reviews: Quality-Overall, Assembly/Installation, Size-Overall. The return rate is 0.6%.
- When does demand for green chair peak?
- Demand peaks in Jan; the busiest month runs 1.7× the quietest.
- What does it cost to enter the green chair niche?
- Listings span £8.18–£164.80; the average listing price is £73.64 (sweet spot $15–$100). The average incumbent carries 327 reviews — the moat a new listing must climb.