Black Cutlery Sets
FailDemand is soft, at -21.3% this quarter, so Black Cutlery Sets is a Fail.
- Flapen Score
- 48 / 100Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 5148
- Market size
- £81K/yr133K searches / yr
- 90-day growth
- -21.3%search demand this quarter
- Competition
- 58%top-5 click share · 15 brands · 20 sellers
Flapen Score
Black Cutlery Sets against its category
The dotted line is the Home & Garden average. Past it, Black Cutlery Sets is stronger. Inside it, weaker.
Market
The Black Cutlery Sets market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Black Cutlery Sets 133K times last year and spent an estimated £81K. The top 5 brands take 69% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
3.7% of searches ended in a purchase last week.
Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -21.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £81K a year.
- Searches, last 12 months
- 133K
- Growth, 90 days vs prior 90
- -21.3%
- Conversion, latest week
- 3.7%
- Market size, estimated
- £81Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- black cutlery sets63K searches a year
02 · Price
A sale here is worth £16.48.
Listings sell for £16.48 on average, from £9.59 to £28.52. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £16.48 that is £0 to £2K a year per listing.
- Average price
- £16.48inside the $15 to $100 sweet spot
- Price range
- £9.59–£28.52
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #155 within Cutlery. It carries 966 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 10.4%
- Average rank
- #155in Cutlery
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 966per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 2 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Black Cutlery Sets products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Black Cutlery Sets NINIROR 16 Piece Food-Grade Stainless Steel Flatware Silverware Set for 4 People Include Spoon Knife and Fork Sets Mirror Polished Dishwasher Safe for Home Kitchen Restaurant
- Price
- £10.73
- Rating
- 4.6/5
- Reviews
- 142
- Age
- 11mo ago

Cutlery Set Black 32 Piece Otto Koning Black Cutlery Sets for 8 Stainless Steel Knife and Fork Set with Spoons Modern Design Dishwasher Safe Mirror Polish Finish Elegant Silverware
- Price
- £15.07
- Rating
- 4.6/5
- Reviews
- 4,427
- Age
- 1y ago

PionStar 32 Pieces Black Cutlery Set Stainless Steel Cutlery Set for 8 People Flatware Set Include Knives Forks Spoons and Teaspoons Dishwasher Safe/Mirror Polished Flatware Set for Kitchen
- Price
- £17.40
- Rating
- 4.4/5
- Reviews
- 159
- Age
- 1y ago

Black 16-Piece Cutlery Sets Tableware Sets Include Knife Spoon and Fork Silverware Sets for Kitchen Stainless Steel Silverware Sets Service for 4
- Price
- £11.33
- Rating
- 4.5/5
- Reviews
- 1,106
- Age
- 9mo ago

HaWare Cutlery Set 16 Piece Stainless Steel Black Flatware Set for 4 Elegant Tableware Silverware Include Knives Forks Spoons Mirror Finish Dishwasher Safe
- Price
- £13.90
- Rating
- 4.4/5
- Reviews
- 204
- Age
- 3y ago
Trending
90-day click momentum
Hunnycook 16-Piece Black Cutlery Sets- Stainless Steel Cutlery Sets for 4 People Mirror Polished Black Forks Knives and Spoons Set Tableware Set for Home Kitchen Parties & Gifts Dishwasher Safe
- Price
- £12.07
- Rating
- 4.3/5
- Reviews
- 1,586
- Age
- 1y ago

Cutlery Set Black 32 Piece Otto Koning Black Cutlery Sets for 8 Stainless Steel Knife and Fork Set with Spoons Modern Design Dishwasher Safe Mirror Polish Finish Elegant Silverware
- Price
- £15.07
- Rating
- 4.6/5
- Reviews
- 4,427
- Age
- 1y ago

Herogo 30 Piece Cutlery Set with Steak Knives Stainless Steel Flatware Service for 6 Tableware Silverware Set with Fork Knife Spoon for Home Restaurant Mirror Polished & Dishwasher Safe
- Price
- £13.75
- Rating
- 4.6/5
- Reviews
- 713
- Age
- 4y ago

Black 32 Pieces Cutlery Sets Service for 8 Person Stainless Steel Table Knife Spoon Fork Eating Utensils Sets for Kitchen Tableware Sets Black Flatware Sets
- Price
- £16.36
- Rating
- 4.5/5
- Reviews
- 1,106
- Age
- 9mo ago

Kyraton Black Cutlery Set 24 Pieces Stainless Steel Flatware Set Titanium Plating Black Silverware Set Strong Anti Rust Dishwasher Safe Tableware Set Serving 6 People.
- Price
- £12.74
- Rating
- 4.1/5
- Reviews
- 73
- Age
- 5y ago
Newest
by launch date
Black 16-Piece Cutlery Sets Tableware Sets Include Knife Spoon and Fork Silverware Sets for Kitchen Stainless Steel Silverware Sets Service for 4
- Price
- £11.33
- Rating
- 4.5/5
- Reviews
- 1,106
- Age
- 9mo ago

Black 32 Pieces Cutlery Sets Service for 8 Person Stainless Steel Table Knife Spoon Fork Eating Utensils Sets for Kitchen Tableware Sets Black Flatware Sets
- Price
- £16.36
- Rating
- 4.5/5
- Reviews
- 1,106
- Age
- 9mo ago

Black Cutlery Sets NINIROR 16 Piece Food-Grade Stainless Steel Flatware Silverware Set for 4 People Include Spoon Knife and Fork Sets Mirror Polished Dishwasher Safe for Home Kitchen Restaurant
- Price
- £10.73
- Rating
- 4.6/5
- Reviews
- 142
- Age
- 11mo ago

BEWOS 32 Pcs Stainless Steel Cutlery Set for 8 People - Black Cutlery with Ergonomic Handle Black Knife and Fork Sets Ideal for Family Dining Camping Mirror Polished & Dishwasher Safe
- Price
- £15.60
- Rating
- 4.4/5
- Reviews
- 1,764
- Age
- 1y ago

Black Cutlery Set NINIROR 48 Pieces Stainless Steel Flatware Set for 12 People Tableware Silverware Set with Spoon Knife and Fork Sets for Home Kitchen Mirror Polished Dishwasher Safe
- Price
- £22.91
- Rating
- 4.6/5
- Reviews
- 555
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
20
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
58%
Top 20: 96%
Open market
22%
- NINIROR21%
- Otto Koning15%
- Dehov13%
- PionStar12%
- BEWOS10%
- HaWare9%
Demand
Black Cutlery Sets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Black Cutlery Sets search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- black cutlery sets63K/yr
- black cutlery23K/yr
- cutlery set black17K/yr
- black cutlery set13K/yr
- black knife and fork set7K/yr
- black stainless steel cutlery sets7K/yr
- cutlery black3K/yr
Reviews and returns
What reviews say buyers love and hate about Black Cutlery Sets
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
disappointing quality control and coating defects
Looked and felt very cheap
Poor quality
Extremely flimsy
Bit flimsy,
Far to flimsy
Strange colour
Not like the picture at all in regards to colour
Loss of colour when cleaning
The black colouring on a tea spoon is coming off
Average - colour loss and faded
Discolouration after 2 weeks of use
I wasnt to happy with the size
Bigger than most sets
Also on the small side
Love
Good quality stylish product
Lovely addition to the kitchen, great quality
Excellent product
Amazing value
Good value
Well worth it
Durable
good for temporary
Very durable, easy to use, easy to clean, and dishwasher safe
not too light
These are light weight and stylish
Look and feel good quality with a nice weight
Appears exactly how is advertised
As described
exactly what i wanted
Return
1.1% Return rate 31% Fixable by listing
Strange colour
Not like the picture at all in regards to colour
Loss of colour when cleaning
disappointing quality control and coating defects
Looked and felt very cheap
Poor quality
Extremely flimsy
Bit flimsy,
Far to flimsy
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Cutlery Sets questions
Answered from the same tracked data.









