Act Mouthwash
brand-locked demand (top 5 brands take 100% of clicks) — Act Mouthwash doesn't clear our bar today.
Flapen Score
Is Act Mouthwash profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Act Mouthwash is a £198K/yr Amazon United Kingdom market (106K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb. Verdict: Skip it — 41/100.
Act Mouthwash: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -23.9% over the last 90 days and 23.5% of searches end in a purchase.
£198K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 12 products
Top Act Mouthwash products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
UltraDEX Daily Oral Rinse with Fluoride 500ml | Fresh Breath Mouthwash for Daily Oral Hygiene | Fluoride Mouth Rinse for Healthy Teeth & Gums
- Price
- £4.83
- Rating
- 4.5/5
- Reviews
- 3,613
- Age
- 14y ago

UltraDEX Daily Oral Rinse Mint 500 ml
- Price
- £4.97
- Rating
- 4.6/5
- Reviews
- 1,747
- Age
- 9y ago

Ultradex Daily Oral Rinse 1000Ml
- Price
- £9.82
- Rating
- 4.7/5
- Reviews
- 713
- Age
- 9y ago

120Ml Natural Tonsil Stone Remover & Mouthwash Oral Rinse Liquid to Soothe Tonsils Treat Bad Breath Relieve Dry Mouth and Whiten Teeth Gentle Formula for Adults Travel Mouthwash Mini Mouthwas/h
- Price
- £6.43
- Rating
- 4.3/5
- Reviews
- 6
- Age
- 11mo ago

UltraDEX Daily Oral Rinse Whitening 500 ml
- Price
- £5.51
- Rating
- 4.5/5
- Reviews
- 1,050
- Age
- 9y ago
Trending
90-day click momentum
Tonsil Stone Remover Tonsil Stone Mouthwash Alcohol-Free Oral Rinse to Soothe Tonsils and Combat Bad Breath 4 Fl Oz
- Price
- £12.76
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 2mo ago

120Ml Natural Tonsil Stone Remover & Mouthwash Oral Rinse Liquid to Soothe Tonsils Treat Bad Breath Relieve Dry Mouth and Whiten Teeth Gentle Formula for Adults Travel Mouthwash Mini Mouthwas/h
- Price
- £6.43
- Rating
- 4.3/5
- Reviews
- 6
- Age
- 11mo ago

UltraDEX Low-Abrasion Toothpaste 75Ml
- Price
- £3.76
- Rating
- 4.5/5
- Reviews
- 1,514
- Age
- 14y ago

The Breath Co. Alcohol Free Mouthwash. Dentist Formulated Oral Rinse for 12 Hours of Fresh Breath ICY Mint Flavour 300 ml
- Price
- £3.93
- Rating
- 4.6/5
- Reviews
- 3,476
- Age
- 1y ago

UltraDEX Daily Oral Rinse with Fluoride 500ml | Fresh Breath Mouthwash for Daily Oral Hygiene | Fluoride Mouth Rinse for Healthy Teeth & Gums
- Price
- £4.83
- Rating
- 4.5/5
- Reviews
- 3,613
- Age
- 14y ago
Newest
by launch date
Tonsil Stone Remover Tonsil Stone Mouthwash Alcohol-Free Oral Rinse to Soothe Tonsils and Combat Bad Breath 4 Fl Oz
- Price
- £12.76
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 2mo ago

Tonsil Stone Remover 100mL Tonsil Stone Mouthwash Gentle Mouthwash for Bad Breath Alcohol-Free Natural Formula Mouth Wash for Daily Oral Care Dry Mouth Relief Travel-Friendly Oral Rinse
- Price
- £7.49
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 7mo ago

120Ml Natural Tonsil Stone Remover & Mouthwash Oral Rinse Liquid to Soothe Tonsils Treat Bad Breath Relieve Dry Mouth and Whiten Teeth Gentle Formula for Adults Travel Mouthwash Mini Mouthwas/h
- Price
- £6.43
- Rating
- 4.3/5
- Reviews
- 6
- Age
- 11mo ago

The Breath Co. Alcohol Free Mouthwash. Dentist Formulated Oral Rinse for 12 Hours of Fresh Breath ICY Mint Flavour 300 ml
- Price
- £3.93
- Rating
- 4.6/5
- Reviews
- 3,476
- Age
- 1y ago

UltraDEX Daily Oral Rinse Mint 500 ml
- Price
- £4.97
- Rating
- 4.6/5
- Reviews
- 1,747
- Age
- 9y ago
Competition: brands, sellers & click share
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.
Brands
5 rising
Sellers
28
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
0%
- UltraDEX86%
- Gerhua6%
- The Breath Co.4%
- Vitacrazy2%
- SHEBEEDO2%
- Open — no brand owns it (0%)
Act Mouthwash demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb · busiest ÷ quietest = 1.9×
Top Act Mouthwash search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- ultradex mouthwash34K/yr
- ultradex24K/yr
- tonsil stone mouthwash23K/yr
- ultra dex mouth wash11K/yr
- ultra dex8K/yr
- tonsil stone remover mouthwash3K/yr
- retardex mouthwash2K/yr
What reviews say buyers love and hate about Act Mouthwash
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“My gum is healthy”
“Keeps breath fresh all day”
“Worth the money”
“Works well”
“Good taste”
What buyers complain about
54% of reviews“Horrible chemical taste”
“This isn't like other mouthwash”
“chemical smell”
“Does not include flavour sachet”
“Broken cap”
Act Mouthwash return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
34%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Act Mouthwash questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









