Heels

Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +20.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £186K a year.

Searches, last 12 months

4.1M

Growth, 90 days vs prior 90

+20.5%

Conversion, latest week

0.2%

Market size, estimated

£186Ka year

Peak month

May2.2× the quietest month

Top search term

heels475K searches a year

Listings sell for £20.58 on average, from £5.74 to £107.74. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £20.58 that is £0 to £2K a year per listing.

Average price

£20.58inside the $15 to $100 sweet spot

Price range

£5.74–£107.74

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

6.5%of orders · Amazon United Kingdom median 0.6%

82% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #141 within Shoes. It carries 3,643 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

84%

Out of stock, average day

3.4%

Average rank

#141in Shoes

Average rating

4.25 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,643per listing

Listings tracked

241

38 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

38

Successful launches

2Amazon's first-year sales bar

Average brand age

47 months