72
boob tape
Launch itA $982K/yr market growing +126.7% this quarter with returns at 0.5% — clears our launch bar.
Quality gap
Incredible3.3★avg incumbent rating — lower means beatable quality
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Growth
Incredible+126.7%90-day search growth — must beat 0% to launch
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Market size
Great£982K£982K/yr · 998K searches
Review moat
Good814.94avg incumbent reviews — the moat a new listing must climb
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£10.67avg listing price — sweet spot $15–$100
Price range
Bad£5.91–£17.68cheapest to priciest tracked listing — scored on the share inside $15–$100