Womens Clutches
PassWomens Clutches scores 72 out of 100, a Pass. Shoppers spend $253K a year here, search demand grew +206.3% this quarter, and returns run at 4.4% of orders.
- Flapen Score
- 72 / 100Top 1% of 2,461 Fashion niches · +24 vs the category median of 4872
- Market size
- £253K/yr622K searches / yr
- 90-day growth
- +206.3%search demand this quarter
- Competition
- 18%top-5 click share · 70 brands · 81 sellers
Flapen Score
Womens Clutches against its category
The dotted line is the Fashion average. Past it, Womens Clutches is stronger. Inside it, weaker.
Market
The Womens Clutches market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Womens Clutches 622K times last year and spent an estimated £253K. The top 5 brands take 36% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 72 out of 100, a Pass.
01 · Demand
2.6% of searches ended in a purchase last week.
Shoppers searched for this 622K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +206.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £253K a year.
- Searches, last 12 months
- 622K
- Growth, 90 days vs prior 90
- +206.3%
- Conversion, latest week
- 2.6%
- Market size, estimated
- £253Ka year
- Peak month
- July7.6× the quietest month
- Top search term
- white handbags for women85K searches a year
02 · Price
A sale here is worth £15.61.
Listings sell for £15.61 on average, from £5.25 to £63.97. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At £15.61 that is £0 to £2K a year per listing.
- Average price
- £15.61inside the $15 to $100 sweet spot
- Price range
- £5.25–£63.97
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 4.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #344 within Handbags & Shoulder Bags. It carries 601 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 98%
- Out of stock, average day
- 7.0%
- Average rank
- #344in Handbags & Shoulder Bags
- Average rating
- 4.23 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 601per listing
- Listings tracked
- 131
04 · Newcomers
Amazon counts 3 of last year's 32 launches as successful.
32 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 32
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Womens Clutches products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Lurrose White Evening Handbag Wedding Party Message Clutch Purse Simple Chain Bag for Women Ladies
- Price
- £11.45
- Rating
- 4.1/5
- Reviews
- 264
- Age
- 5y ago
BSBUY Womens Shoulder Bag Crescent Shoulder Bag PU Leather Ladies Handbag Mini Hobo Bag Purse Trendy Everyday Handbag Half Moon Bag with Zipper for Dating Shopping Travel(White)
- Price
- £10.17
- Rating
- 4.0/5
- Reviews
- 11
- Age
- 5mo ago
befen Crossbody bags for Women Small Leather Cross Body Phone Purses White Bag Ladies Handbags & Shoulder bags Envelope Wristlet Clutch Wallet with Wrist Strap
- Price
- £20.38
- Rating
- 4.5/5
- Reviews
- 2,608
- Age
- 7y ago
Woodland Leathers Crossbody Bag for Women Designer Faux Leather Small Shoulder Bag With Adjustable Strap Ladies Multiple Compartments Messenger Bag (White)
- Price
- £13.60
- Rating
- 4.5/5
- Reviews
- 1,530
- Age
- 4y ago
ERKOON Women Faux Suede Evening Clutch Bags Prom Handbag Formal Party Clutches Wedding Purses Cocktail Promenade Shoulder with Detachable Strap (White)
- Price
- £11.11
- Rating
- 4.4/5
- Reviews
- 315
- Age
- 1y ago
Trending
90-day click momentum
ERKOON White Leather Clutch Bags for Women Envelope Evening Bag Elegant Handbags Cross Body Shoulder Bags Wristlet Clutches Wallet with Wrist Strap for Wedding Dinner Prom Cocktail
- Price
- £13.09
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 8mo ago
BSBUY Womens Shoulder Bag Crescent Shoulder Bag PU Leather Ladies Handbag Mini Hobo Bag Purse Trendy Everyday Handbag Half Moon Bag with Zipper for Dating Shopping Travel(White)
- Price
- £10.17
- Rating
- 4.0/5
- Reviews
- 11
- Age
- 5mo ago
ZOUIQSS Triple Zip Small Crossbody Bag Lightweight Purses Faux Leather Wristlet Clutch Includes Adjustable Shoulder(White(LZ))
- Price
- £17.09
- Rating
- 4.3/5
- Reviews
- 173
- Age
- 2y ago
Milisente Cloud Clutch Bag for Women PU Leather Pleated Dumpling Evening Bag Purse with Shoulder Strap(White)
- Price
- £19.60
- Rating
- 4.1/5
- Reviews
- 68
- Age
- 1y ago
ERKOON Women Faux Suede Evening Clutch Bags Prom Handbag Formal Party Clutches Wedding Purses Cocktail Promenade Shoulder with Detachable Strap (White)
- Price
- £11.11
- Rating
- 4.4/5
- Reviews
- 315
- Age
- 1y ago
Newest
by launch dateBSBUY Womens Shoulder Bag Crescent Shoulder Bag PU Leather Ladies Handbag Mini Hobo Bag Purse Trendy Everyday Handbag Half Moon Bag with Zipper for Dating Shopping Travel(White)
- Price
- £10.17
- Rating
- 4.0/5
- Reviews
- 11
- Age
- 5mo ago
ERKOON White Leather Clutch Bags for Women Envelope Evening Bag Elegant Handbags Cross Body Shoulder Bags Wristlet Clutches Wallet with Wrist Strap for Wedding Dinner Prom Cocktail
- Price
- £13.09
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 8mo ago
Kememo Small Cross body Bag for Women Faux Leather Handbags & Shoulder Bags Camera CrossBody Bag with Adjustable Wide Strap for Travel Shopping Work Daily Use White
- Price
- £12.45
- Rating
- 4.5/5
- Reviews
- 121
- Age
- 10mo ago
Milisente Cloud Clutch Bag for Women PU Leather Pleated Dumpling Evening Bag Purse with Shoulder Strap(White)
- Price
- £19.60
- Rating
- 4.1/5
- Reviews
- 68
- Age
- 1y ago
befen White Crossbody Bag for Women Genuine Leather Cross Body Phone Bag Small RFID Blocking Handbags for Women with Multiple Pockets
- Price
- £29.99
- Rating
- 4.8/5
- Reviews
- 127
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 18% of clicks. An open shelf where new products get seen.
Brands
70 falling
Sellers
81
Top-5 brand share
36%
Top 20: 73%
Top-5 click share
18%
Top 20: 44%
Open market
60%
- befen12%
- Woodland Leathers9%
- ERKOON6%
- Larcenciel5%
- VOLGANIK ROCK4%
- Lurrose4%
Demand
Womens Clutches search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 7.6×
Search terms
Top Womens Clutches search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white handbags for women85K/yr
- white handbag85K/yr
- white bag75K/yr
- white clutch bag72K/yr
- white bags for women45K/yr
- white crossbody bags for women37K/yr
- white shoulder bag33K/yr
- white clutch bags for women30K/yr
- white handbags23K/yr
- small white handbag23K/yr
Reviews and returns
What reviews say buyers love and hate about Womens Clutches
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
white is smaller
Bag is much smaller than expected
Too small
Returned as colour not quite right
The bag is not white
Not a true white
Poor quality bag
Looks very cheap
Poor quality
Made of a thick cotton material
Cheap material
very plastic looking
the zip broke
in less than a month the main zip has failed
Zip not very robust
Love
Great price for quality
Excellent product
Good quality bag
First off, the size is PERFECT
Matches the shoes perfectly
True measurement
Good value
Worth it
Good value for money
just what I wanted
Looks as good as advertised
As described
Genuine leather
Lovely leather
Soft leather
Return
4.4% Return rate 73% Fixable by listing
white is smaller
Bag is much smaller than expected
Too small
Returned as colour not quite right
The bag is not white
Not a true white
Poor quality bag
Looks very cheap
Poor quality
Made of a thick cotton material
Cheap material
very plastic looking
It is quite deceiving
Advertised wrongly
not as described
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Womens Clutches questions
Answered from the same tracked data.