Dandys World

Shoppers searched for this 467K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £113K a year.

Searches, last 12 months

467K

Growth, 90 days vs prior 90

-10.7%

Conversion, latest week

1.9%

Market size, estimated

£113Ka year

Peak month

December3.2× the quietest month

Top search term

dandys world220K searches a year

Listings sell for £12.36 on average, from £5.80 to £24.53. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £12.36 that is £1K to £3K a year per listing.

Average price

£12.36under the $15 to $100 sweet spot

Price range

£5.80–£24.53

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

55% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 29.8% of listings are out of stock. The average listing ranks #997 within Boys. It carries 74 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

70%

Out of stock, average day

29.8%

Average rank

#997in Boys

Average rating

4.25 starsAmazon United Kingdom average 4.36 stars

Average reviews

74per listing

Listings tracked

33

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

0Amazon's first-year sales bar

Average brand age

22 months