46
bolster
Skip itA small market ($83K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Review moat
Great428.32avg incumbent reviews — the moat a new listing must climb
Price range
Okay£4.24–£23.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£10.72avg listing price — sweet spot $15–$100
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Growth
Okay+1.5%90-day search growth — must beat 0% to launch
Market size
Bad£83K£83K/yr · 71K searches