52
11 speed chain
Worth a lookShows low returns (1.0%), but a small market ($79K/yr) keeps it on the watch list.
Returns
Great1.0%return rate — above 5% kills the launch gate
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Avg price
Great£17.88avg listing price — sweet spot $15–$100
Price range
Good£8.20–£34.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good791.75avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Growth
Okay+4.6%90-day search growth — must beat 0% to launch
Market size
Bad£79K£79K/yr · 50K searches
Brand share
Bad92%top-5 brand share — brand-locked demand