54
laptop
Worth a lookShows a $32.3M/yr market, but prices mostly outside the sweet spot ($72.49–$1397.11) keeps it on the watch list.
Market size
Incredible£32.3M£32.3M/yr · 14.8M searches
Review moat
Incredible87.01avg incumbent reviews — the moat a new listing must climb
Competition
Great32%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Good2.6%return rate — above 5% kills the launch gate
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Growth
Bad-12.7%90-day search growth — must beat 0% to launch
Avg price
Bad£389.06avg listing price — sweet spot $15–$100
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Price range
Bad£72.49–£1397.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price