Headset
MaybeShoppers spend $4.5M a year here. But demand is soft, at -12.5% this quarter, so Headset is a Maybe.
- Flapen Score
- 62 / 100Top 2% of 1,028 Computers & Accessories niches · +20 vs the category median of 4262
- Market size
- £4.5M/yr3.7M searches / yr
- 90-day growth
- -12.5%search demand this quarter
- Competition
- 46%top-5 click share · 19 brands · 291 sellers
Flapen Score
Headset against its category
The dotted line is the Computers & Accessories average. Past it, Headset is stronger. Inside it, weaker.
Market
The Headset market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Headset 3.7M times last year and spent an estimated £4.5M. The top 5 brands take 67% of clicks. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
3.2% of searches ended in a purchase last week.
Shoppers searched for this 3.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £4.5M a year.
- Searches, last 12 months
- 3.7M
- Growth, 90 days vs prior 90
- -12.5%
- Conversion, latest week
- 3.2%
- Market size, estimated
- £4.5Ma year
- Peak month
- July1.5× the quietest month
- Top search term
- gaming headset1.2M searches a year
02 · Price
A sale here is worth £38.48.
Listings sell for £38.48 on average, from £11.29 to £185.44. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At £38.48 that is £96K to £115K a year per listing.
- Average price
- £38.48inside the $15 to $100 sweet spot
- Price range
- £11.29–£185.44
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £96K–£115K
- Returns
- 1.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #43 within Audio & Video Accessories. It carries 4,052 reviews at 4.20 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.9%
- Average rank
- #43in Audio & Video Accessories
- Average rating
- 4.20 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,052per listing
- Listings tracked
- 35
04 · Newcomers
Amazon counts 5 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Headset products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
JBL Quantum 100M2 Wired Over-Ear Gaming Headset with JBL QuantumSOUND Signature and 3.5 mm Headphone Jack Multi-Platform Compatibility Detachable Mic Mute Option Black
- Price
- £24.23
- Rating
- 4.0/5
- Reviews
- 6,016
- Age
- 2y ago
Razer Kraken X Lite - Wired Ultralight PC Gaming Headset - Surround Sound bendable cardioid microphone (230g light 3.5 jack for PS4 PS5 Switch Xbox One Xbox Series X|S) Black
- Price
- £22.89
- Rating
- 4.3/5
- Reviews
- 5,517
- Age
- 6y ago
USB Headset with Microphone for PC Laptop Adjustable Noise Cancelling Business Office Headsets 2.5M Length Headphones with In-Line Control
- Price
- £11.70
- Rating
- 4.1/5
- Reviews
- 1,703
- Age
- 5y ago
Jabra Evolve 20 Stereo Headset Microsoft Certified Headphones for VoIP Softphone with Passive Noise Cancellation USB-Cable with Controller Black
- Price
- £28.86
- Rating
- 4.4/5
- Reviews
- 3,573
- Age
- 11y ago
Jabra Evolve 10 Wired Headset with Noise-Cancelling Microphone for PC/Laptop Use Easy USB-A Setup - TCO Certified Lightweight Design - Inline Call/Volume Controls for Online Meetings - Black
- Price
- £17.40
- Rating
- 4.3/5
- Reviews
- 838
- Age
- 1y ago
Trending
90-day click momentum
GLORIOUS GHS Eternal - Stereo Gaming Headset for PC PS5 PS4 Xbox Switch - Custom Tuned Angled Drivers Adjustable Crystal Clear Detachable Mic 3.5mm - Durable All Day/Night Comfort - White
- Price
- £38.43
- Rating
- 4.0/5
- Reviews
- 129
- Age
- 3mo ago
Jabra Evolve2 40 SE Wired Noise-Cancelling Stereo Headset With 3-Microphone Call Technology and USB-A Cable - MS Teams Certified - Black
- Price
- £62.06
- Rating
- 4.0/5
- Reviews
- 40
- Age
- 1y ago
Jabra Evolve 20 Stereo Headset Microsoft Certified Headphones for VoIP Softphone with Passive Noise Cancellation USB-C/A Black
- Price
- £29.27
- Rating
- 4.0/5
- Reviews
- 154
- Age
- 1y ago
TECKNET USB Headset with Microphone On-Ear Design PC Headset 2.0 m Cable In-line Volume & Mute Control USB-A Plug & Play Wired Headsets with Microphone for PC/Laptop Home Office Teams Zoom
- Price
- £13.66
- Rating
- 4.3/5
- Reviews
- 487
- Age
- 10mo ago
Jabra Evolve 20 Stereo Headset Unified Communication Certified Headphones for VoIP Softphone with Passive Noise Cancellation USB-C/A Black
- Price
- £29.64
- Rating
- 4.4/5
- Reviews
- 66
- Age
- 1y ago
Newest
by launch dateGLORIOUS GHS Eternal - Stereo Gaming Headset for PC PS5 PS4 Xbox Switch - Custom Tuned Angled Drivers Adjustable Crystal Clear Detachable Mic 3.5mm - Durable All Day/Night Comfort - White
- Price
- £38.43
- Rating
- 4.0/5
- Reviews
- 129
- Age
- 3mo ago
Logitech G G321 LIGHTSPEED Wireless Bluetooth Gaming Headset dynamic comfort and fit 16 kHz boom mic 20+ hrs battery PC PS4 PS5 Nintendo Switch Mobile - Black
- Price
- £34.45
- Rating
- 3.9/5
- Reviews
- 269
- Age
- 6mo ago
TECKNET USB Headset with Microphone On-Ear Design PC Headset 2.0 m Cable In-line Volume & Mute Control USB-A Plug & Play Wired Headsets with Microphone for PC/Laptop Home Office Teams Zoom
- Price
- £13.66
- Rating
- 4.3/5
- Reviews
- 487
- Age
- 10mo ago
Amazon Basics Over-Ear Computer Headphone with Cable Adjustable Microphone 3.5mm Connection Wired Control with USB-A Foldable Headset for Office Smartphone PC Laptop Black
- Price
- £14.23
- Rating
- 4.2/5
- Reviews
- 740
- Age
- 11mo ago
Jabra Evolve2 40 SE Wired Noise-Cancelling Stereo Headset With 3-Microphone Call Technology and USB-A Cable - MS Teams Certified - Black
- Price
- £62.06
- Rating
- 4.0/5
- Reviews
- 40
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
291
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
46%
Top 20: 82%
Open market
29%
- Jabra23%
- JBL16%
- Razer14%
- Venker EL8%
- Logitech G6%
- TECKNET4%
Demand
Headset search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Headset search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gaming headset1.2M/yr
- headset726K/yr
- wireless headset279K/yr
- headsets with microphone254K/yr
- headphones with microphone179K/yr
- jabra headset141K/yr
- razer headset152K/yr
- headset with mic78K/yr
- pc headset96K/yr
- usb headset with microphone65K/yr
Reviews and returns
What reviews say buyers love and hate about Headset
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Sounds not very loud
Poor sound quality
Disappointing sound quality - loud
breaks easy
broke within a week
Do not last
Mic is awful
Mic doesnt work
Microphone poor
Rubbish quality
Build quality is very cheap
Not great quality
Not fit for the purpose
big
A bit small
Love
Good clear sound
Excellent sound
the sound is decent
Fair price
Excellent value
Excellent headphones for the price
Amazing quality
- Decent built quality
Great quality set
Noise cancelling is pretty good
Excellent noise cancelling
Great noise cancellation
Excellent comfort
They're decent headphones in terms of comfort
Very happy with purchase comfortable
Return
1.7% Return rate 16% Fixable by listing
Sounds not very loud
Poor sound quality
Disappointing sound quality - loud
Not fit for the purpose
big
A bit small
Mic is awful
Mic doesnt work
Microphone poor
Won't stay connected
Disconnects often
Its hard to pair
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Headset questions
Answered from the same tracked data.