How competitive is the Zeolite niche on Amazon United Kingdom?

11 brands and 19 sellers compete in Zeolite on Amazon United Kingdom. The top 5 Zeolite products take 62% of clicks and its top 5 brands hold 85% of demand.

What do buyers complain about in Zeolite?

Zeolite buyers on Amazon United Kingdom complain most about Taste-Overall, Dosage, Functionality-Overall, the themes mined from the niche's reviews. Its return rate is 0.2%.

What does it cost to enter the Zeolite niche?

Zeolite sells for £18.20 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £7.25–£49.07. The average incumbent carries 267 reviews — the moat a new listing must climb.

Zeolite

soft demand (-19.0% this quarter) — Zeolite doesn't clear our bar today.

Signals Out of Stock

Flapen Score

Skip it

Ranks 1,175 of 2,481 Beauty niches · on the category median

This niche Category average · 2,481 niches

Is Zeolite profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Zeolite is a £79K/yr Amazon United Kingdom market (161K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 47/100.

Zeolite: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -19.0% over the last 90 days and 2.7% of searches end in a purchase.

£79K

revenue / yr

Units sold / yr6K

Search volume / yr-19.0%161K

Conversion rate2.7%

Avg price£18.20

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers11 · 19

Top-5 product click share62%

Open market15%

Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 19 products

Top Zeolite products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Zeolite 240 Capsules | Clinoptilolite 94+-3% | 3X Activated | Natural Mineral Dust Less-Than 2 m | Heiltropfen

Price: £19.62
Rating: 4.6/5
Reviews: 639
Age: 5y ago

Micronized Zeolite Detox Powder - 750g

Price: £12.47
Rating: 4.6/5
Reviews: 298
Age: 8y ago

Zeolite Clay/High Purity Detox Powder / 250g Packet

Price: £8.38
Rating: 4.4/5
Reviews: 143
Age: 8y ago

Zeolite Powder 1 Pound - 454 g | ULTRA FINE | less-than 20 m | Clinoptilolite 94%+-3 | activated | Natural Mineral Dust | Heiltropfen

Price: £18.85
Rating: 4.5/5
Reviews: 1,344
Age: 10y ago

Liver Cleanse Detox & Repair | 10-in-1 Formulated Probiotics Kids Probiotic Supplement | Vitamin D and B12 | for Immune Support & Gut Health | 60 Vegan Gummies 2 Month Supply

Price: £21.76
Rating: 4.0/5
Reviews: 23
Age: 7mo ago

Newest

by launch date

Zeolite Detox

Price: £21.69
Rating: 5.0/5
Reviews: 1
Age: today

Zeolite Detox

Price: £19.40
Rating: 3.9/5
Reviews: 5
Age: 2mo ago

Zeolite Drops with Chlorella Heavy Metal Detox Support 60ml

Price: £18.20
Rating: 5.0/5
Reviews: 4
Age: 2mo ago

Zeolite Drops with Chlorella Heavy Metal Detox Support 60ml

Price: £17.94
Rating: 3.4/5
Reviews: 6
Age: 4mo ago

Liver Cleanse Detox & Repair | 10-in-1 Formulated Probiotics Kids Probiotic Supplement | Vitamin D and B12 | for Immune Support & Gut Health | 60 Vegan Gummies 2 Month Supply

Price: £21.76
Rating: 4.0/5
Reviews: 23
Age: 7mo ago

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

11%

Heiltropfen35%
Innovative Naturopathics26%
DIKAYI13%
VITAL VIBE7%
Natural Sources4%
Generic4%
Open — no brand owns it (5 brands, 11%)

Zeolite demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume161KCVR2.7%Products19Brands11Top 5 Brands85%OOS Rate12.8%Rating4.4★Reviews267Avg BSR#551

No pronounced peak months · busiest ÷ quietest = 1.7×

Top Zeolite search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

zeolite66K/yr -12.6%3.4% conv.
zeolite heavy metal detox46K/yr -14.5%3.2% conv.
zeolite clinoptilolite6K/yr +1.0%2.9% conv.
zeolite detox14K/yr -60.5%3.1% conv.
zeolites5K/yr -13.3%1.8% conv.
zeolite capsules5K/yr -10.4%5.6% conv.
zeolite powder5K/yr -22.2%6.4% conv.
zeolite spray3K/yr -0.6%2.2% conv.
pure body zeolite3K/yr -57.4%0.5% conv.
zeolite drops3K/yr -50.6%1.0% conv.

What reviews say buyers love and hate about Zeolite

What buyers mention most, as a share of all reviews.

What buyers love

67% of reviews

Quality-Overall21%

“The powder inside is super fine and high quality”

Regulates Digestion7%

“digestion seems to run more smoothly”

Taste-Overall6%

“So easy to take no after taste brilliant”

Value For Money6%

“Im sure it will be worth it”

Ease Of Chewing/Swallowing6%

“Easy to swallow”

What buyers complain about

58% of reviews

Taste-Overall7%

“They do leave a bit of an aftertaste from the cloves”

Dosage7%

“then I search how dangerous it can be if you take to much so it's one of those I'll take for like 3,4 days stop a week”

Functionality-Overall7%

“Didnt work for me”

Advertised Vs Actual Product6%

“it doesn't seem to be doing what it was advertised to do i'm afraid”

Ingredients-Overall6%

“The product contains other ingredients of which I was not happy about”

Zeolite return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

49%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Advertised Vs Actual Product

43%

2Eco Friendliness

11%

3Instructions/User Manual/Troubleshooting

4Compatibility-Overall

5Certifications

Common Zeolite questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Zeolite 47/100 on Amazon United Kingdom — Skip it. The niche generates £79K/yr across 19 tracked products. 2 of 6 products launched in the last 360 days are still selling. Search demand moved -19.0% over the last 90 days.