zeolite
Skip itSoft demand (-19.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Review moat
Great267.26avg incumbent reviews — the moat a new listing must climb
Avg price
Great£18.20avg listing price — sweet spot $15–$100
Price range
Great£7.25–£49.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Bad£79K£79K/yr · 161K searches
Growth
Bad-19.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, zeolite is a £79K/yr Amazon United Kingdom market (161K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 47/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
zeolite market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- £91K–£109K
- units × avg price
- Conversion rate
- 2.7%
- Avg BSR
- #551
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 79%
- Out of stock
- 12.8%
- Avg brand age
- 50 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
19
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
11%
- Heiltropfen35%
- Innovative Naturopathics26%
- DIKAYI13%
- VITAL VIBE7%
- Natural Sources4%
- Generic4%
- Open — no brand owns it (5 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -19.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.7×
Top zeolite search terms
- zeolite66K/yr
- zeolite heavy metal detox46K/yr
- zeolite clinoptilolite6K/yr
- zeolite detox14K/yr
- zeolites5K/yr
- zeolite capsules5K/yr
- zeolite powder5K/yr
- zeolite spray3K/yr
- pure body zeolite3K/yr
- zeolite drops3K/yr
Top zeolite products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Zeolite 240 Capsules | Clinoptilolite 94+-3% | 3X Activated | Natural Mineral Dust Less-Than 2 m | Heiltropfen
Heiltropfen£19.624.6★639 rev

Micronized Zeolite Detox Powder - 750g
Innovative Naturopathics£12.474.6★298 rev

Zeolite Clay/High Purity Detox Powder / 250g Packet
Innovative Naturopathics£8.384.4★143 rev

Zeolite Powder 1 Pound - 454 g | ULTRA FINE | less-than 20 m | Clinoptilolite 94%+-3 | activated | Natural Mineral Dust | Heiltropfen
Heiltropfen£18.854.5★1,344 rev

Liver Cleanse Detox & Repair | 10-in-1 Formulated Probiotics Kids Probiotic Supplement | Vitamin D and B12 | for Immune Support & Gut Health | 60 Vegan Gummies 2 Month Supply
VITAL VIBE£21.764.0★23 rev
Newest
by launch date
Zeolite Detox
DIKAYI£21.691 rev

Zeolite Detox
DIKAYI£19.405 rev

Zeolite Drops with Chlorella Heavy Metal Detox Support 60ml
DIKAYI£18.204 rev

Zeolite Drops with Chlorella Heavy Metal Detox Support 60ml
DIKAYI£17.946 rev

Liver Cleanse Detox & Repair | 10-in-1 Formulated Probiotics Kids Probiotic Supplement | Vitamin D and B12 | for Immune Support & Gut Health | 60 Vegan Gummies 2 Month Supply
VITAL VIBE£21.7623 rev
Trending
90-day click momentum
Zeolite Drops with Chlorella Heavy Metal Detox Support 60ml
DIKAYI£18.205.0★

Zeolite Detox
DIKAYI£19.403.9★

Zeolite Detox
DIKAYI£21.695.0★

Zeolite Powder by Natural Sources 500g >97% High Purity-Ultra fine Less Than m 20-3X Active Clinoptilolite - Tamper Proof Packaging - Zeolite Clinoptilolite Micro - No Filler/No Additives
Natural Sources£17.634.7★

Superfish Zeolite 10L (8KG)
Superfish£15.744.8★
What buyers say about zeolite
What buyers praise and complain about, mined from review topics.What buyers love
“The powder inside is super fine and high quality”
“digestion seems to run more smoothly”
“So easy to take no after taste brilliant”
“Im sure it will be worth it”
“Easy to swallow”
“effective”
“Good detox”
“Yes it did meet to my expectations”
“This works without side effects”
“Good supplement”
What buyers complain about
“They do leave a bit of an aftertaste from the cloves”
“then I search how dangerous it can be if you take to much so it's one of those I'll take for like 3,4 days stop a week”
“Didnt work for me”
“it doesn't seem to be doing what it was advertised to do i'm afraid”
“The product contains other ingredients of which I was not happy about”
“Smells awful”
“Symptoms of bloating, gas and nausea remain the same”
“getting your moneys worth is quite irritating”
“If you consume this, it will make you ill, tired, Bloated, low fatigue”
“Made me feel nauseous”
Top return reasons
Common questions
- Is zeolite profitable to sell on Amazon United Kingdom?
- The niche generates £79K/yr across 19 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -19.0%. Flapen's verdict: Skip it (47/100).
- How competitive is the zeolite niche?
- 11 brands and 19 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in zeolite?
- Top complaints mined from reviews: Taste-Overall, Dosage, Functionality-Overall. The return rate is 0.2%.
- When does demand for zeolite peak?
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- What does it cost to enter the zeolite niche?
- Listings span £7.25–£49.07; the average listing price is £18.20 (sweet spot $15–$100). The average incumbent carries 267 reviews — the moat a new listing must climb.