Zadig and Voltaire Perfume
FailThe top 5 brands take 100% of clicks, so Zadig and Voltaire Perfume is a Fail.
- Flapen Score
- 45 / 100Ranks 1,399 of 2,481 Beauty niches · −2 vs the category median of 4745
- Market size
- £25K/yr10K searches / yr
- 90-day growth
- +7.1%search demand this quarter
- Competition
- 85%top-5 click share · 1 brands · 43 sellers
Flapen Score
Zadig and Voltaire Perfume against its category
The dotted line is the Beauty average. Past it, Zadig and Voltaire Perfume is stronger. Inside it, weaker.
Market
The Zadig and Voltaire Perfume market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Zadig and Voltaire Perfume 10K times last year and spent an estimated £25K. One brand takes every click. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 6.6% of those searches ended in a purchase.
Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £25K a year.
- Searches, last 12 months
- 10K
- Growth, 90 days vs prior 90
- +7.1%
- Conversion, latest week
- 6.6%
- Market size, estimated
- £25Ka year
- Peak month
- December3.2× the quietest month
- Top search term
- zadig & voltaire this is her5K searches a year
02 · Price
A sale here is worth £38.55.
Listings sell for £38.55 on average, from £25.16 to £58.03. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £38.55 that is £0 to £4K a year per listing.
- Average price
- £38.55inside the $15 to $100 sweet spot
- Price range
- £25.16–£58.03
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£4K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
11% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #1,822 within Fragrances. It carries 199 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 11%
- Prime listings
- 67%
- Out of stock, average day
- 5.9%
- Average rank
- #1,822in Fragrances
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 199per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Zadig and Voltaire Perfume products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.
Brands
1 falling
Sellers
43
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Brand 1100%
Demand
Zadig and Voltaire Perfume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.2×
Reviews and returns
What reviews say buyers love and hate about Zadig and Voltaire Perfume
We read the reviews and the return reasons for every product selling here.
“Obsessed. Smells expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
5 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Zadig and Voltaire Perfume questions
Answered from the same tracked data.









