How competitive is the Yodeyma Perfume Women niche on Amazon United Kingdom?

9 brands and 32 sellers compete in Yodeyma Perfume Women on Amazon United Kingdom. The top 5 Yodeyma Perfume Women products take 55% of clicks and its top 5 brands hold 93% of demand.

What does it cost to enter the Yodeyma Perfume Women niche?

Yodeyma Perfume Women sells for £18.97 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £13.37–£27.07. The average incumbent carries 99 reviews — the moat a new listing must climb.

Yodeyma Perfume Women

a small market ($40K/yr) — Yodeyma Perfume Women doesn't clear our bar today.

Flapen Score

Skip it

Ranks 1,283 of 2,481 Beauty niches · −1 vs the category median of 47

This niche Category average · 2,481 niches

Is Yodeyma Perfume Women profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Yodeyma Perfume Women is a £40K/yr Amazon United Kingdom market (70K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 46/100.

Yodeyma Perfume Women: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +6.2% over the last 90 days and 3.0% of searches end in a purchase.

£40K

revenue / yr

Units sold / yr3K

Search volume / yr+6.2%70K

Conversion rate3.0%

Avg price£18.97

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

open market share

Brands · sellers9 · 32

Top-5 product click share55%

Open market7%

Avg brand age61 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 19 products

Top Yodeyma Perfume Women products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

yodeyma parfums CELEBRITY WOMAN Perfume (WOMEN) Eau de Parfum 50 ml

Price: £14.26
Rating: 4.7/5
Reviews: 140
Age: 4y ago

Yodeyma Celebrity Women Eau De Parfum 100 Ml

Price: £24.11
Rating: 4.6/5
Reviews: 126
Age: 7y ago

Yodeyma Paris VÁLIA Eau de Parfum The Niche Collection 50 ml

Price: £17.76
Rating: 4.6/5
Reviews: 63
Age: 1y ago

Yodeyma Iris 50 ml Eau de Parfum

Price: £14.16
Rating: 4.5/5
Reviews: 61
Age: 4y ago

Yodeyma Iris Female Fragrance Eau De Parfum 100 ml

Price: £24.26
Rating: 4.6/5
Reviews: 228
Age: 6y ago

Newest

by launch date

Yodeyma Perfume Boreal 50ml Eau De Parfum

Price: £16.93
Rating: 4.4/5
Reviews: 54
Age: 1y ago

Yodeyma Blue Sand Eau De Parfum 100 Mililitre The Niche Collection

Price: £26.21
Rating: 4.6/5
Reviews: 34
Age: 1y ago

Yodeyma Paris VÁLIA Eau de Parfum The Niche Collection 50 ml

Price: £17.76
Rating: 4.6/5
Reviews: 63
Age: 1y ago

Yodeyma Perfume Boreal 100ml Eau De Parfum (WOMENS) - jasmine saffron wood notes

Price: £27.07
Rating: 4.3/5
Reviews: 164
Age: 2y ago

Yodeyma Active Man - Eau De Parfum 50ml - EDP - Long Lasting Fragrance for Men

Price: £15.52
Rating: 4.4/5
Reviews: 204
Age: 4y ago

Competition: brands, sellers & click share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

55%

Top 20: 100%

Open market

Yodeyma44%
WAHALAA17%
yodeyma parfums15%
Farmazan11%
YODEYMA PARFUMS, S.L.U C/. Felix Boix, 7 1ª Planta 28012 Madrid6%
HACURLIST2%
Open — no brand owns it (3 brands, 5%)

Yodeyma Perfume Women demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume70KCVR3.0%Products19Brands9Top 5 Brands93%OOS Rate0.0%Rating4.6★Reviews99Avg BSR#632

Top Yodeyma Perfume Women search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

yodeyma perfume women36K/yr +10.3%3.2% conv.
yodeyma18K/yr +9.7%1.5% conv.
yodeyma perfume16K/yr -12.6%1.2% conv.

What reviews say buyers love and hate about Yodeyma Perfume Women

What buyers mention most, as a share of all reviews.

What buyers love

99% of reviews

Smell78%

“Good, long lasting fragrance”

Value For Money13%

“Good value for money”

Quality-Overall4%

“Quality”

Gifting Purpose1%

“Was a gift, very good smell and well liked”

Size-Overall1%

“Nice size bottle to fit in your handbag too”

What buyers complain about

94% of reviews

Smell67%

“Smells like alien”

Advertised Vs Actual Product11%

“Not the same”

Value For Money6%

“Waste of money”

Durability6%

“The main issue, however, is that it doesnt last at all”

Dilute/Watery6%

“Think it was just water in the bottle”

Yodeyma Perfume Women return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

11%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Smell

74%

2Advertised Vs Actual Product

3Quality-Overall

4Value For Money

5Size-Overall

Common Yodeyma Perfume Women questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Yodeyma Perfume Women 46/100 on Amazon United Kingdom — Skip it. The niche generates £40K/yr across 19 tracked products. Search demand moved +6.2% over the last 90 days.

Yodeyma Perfume Women buyers on Amazon United Kingdom complain most about Smell, Advertised Vs Actual Product, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.1%.