Wig Tape

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.1% of those searches ended in a purchase. Searches in the last 90 days moved +5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £119K a year.

Searches, last 12 months

107K

Growth, 90 days vs prior 90

+5.1%

Conversion, latest week

13.1%

Market size, estimated

£119Ka year

Peak month

November1.2× the quietest month

Top search term

wig tape43K searches a year

Listings sell for £8.53 on average, from £2.89 to £24.40. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £8.53 that is £4K to £6K a year per listing.

Average price

£8.53under the $15 to $100 sweet spot

Price range

£2.89–£24.40

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

£4K–£6K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #146 within Hair Extensions, Wigs & Accessories. It carries 636 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#146in Hair Extensions, Wigs & Accessories

Average rating

4.20 starsAmazon United Kingdom average 4.36 stars

Average reviews

636per listing

Listings tracked

27

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months