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47

wide tooth comb

Skip it

Prices mostly outside the sweet spot ($2.36–$8.24) — this niche doesn't clear our bar today.

Market size 51Growth 22Conversion 93Competition 31Returns 99Price range 0Avg price 13Brand share 54Review moat 54Quality gap 38

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Great11.5%

search→purchase rate — share of searches ending in a sale

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Review moat

Good1,326.76

avg incumbent reviews — the moat a new listing must climb

Market size

Good£297K

£297K/yr · 573K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-5.1%

90-day search growth — must beat 0% to launch

Avg price

Bad£4.50

avg listing price — sweet spot $15–$100

Price range

Bad£2.36–£8.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, wide tooth comb is a £297K/yr Amazon United Kingdom market (573K searches/yr). The top 5 brands hold 72% of demand. Verdict: Skip it — 47/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

wide tooth comb market data

Units sold / yr
60K–80K
avg 3,000–4,000/product
Revenue / yr
£270K–£360K
units × avg price
Conversion rate
11.5%
Avg BSR
#58
Page quality
0%
Prime
100%
Sponsored
71%
Out of stock
2.7%
Avg brand age
27 months
Avg seller age
187 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

22

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

23%

  • Boorika32%
  • sularpek16%
  • VYIZERR11%
  • ROMAXO8%
  • tiopeia6%
  • FUL5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -5.1% search growth over the last 90 days.
13K8KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top wide tooth comb search terms

  • wide tooth comb294K/yr
  • wide tooth comb for curls72K/yr
  • curl comb33K/yr
  • comb for curly hair25K/yr
  • curly hair comb21K/yr
  • detangling comb21K/yr
  • wide tooth comb men14K/yr
  • wide comb16K/yr
  • wide tooth comb for curly hair10K/yr
  • detangle comb9K/yr
All search terms

Top wide tooth comb products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£30K20%£59K30%£89K40%£119K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about wide tooth comb

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Good quality”

Value For Money16%

“Good for the price”

Advertised Vs Actual Product9%

“Looks just like the picture”

Suitability Curly Hair9%

“Works well through thick curly hair”

Ease Of Use6%

“Easy to use”

Hair Styling4%

“It handles the curls perfectly”

Soft Feel3%

“Keeps my hair soft and bouncy”

Suitability Straight Hair3%

“Even on my thick hair it works really well”

Efficiency3%

“Does the job”

Hair Growth3%

“Effective in thick hair”

What buyers complain about

Strength19%

“dare I say flimsy”

Material Quality17%

“Just plastic”

Value For Money8%

“not much more expensive”

Suitability Short Hair7%

“Doesn't really comb your hair”

Size-Overall7%

“quite large though”

Durability6%

“meaning they'll break within days”

Quality-Overall6%

“Not as good as my previously bought ones”

Thickness4%

“Bit thin”

Suitability Long Hair3%

“Great comb for long hair no snapping of hair”

Advertised Vs Actual Product2%

“Complete lie”

Top return reasons

Size-Overall27%
Quality-Overall20%
Suitability Short Hair6%
Damage/Burn Hair5%
Value For Money4%
Strength4%
Material Quality4%
Advertised Vs Actual Product4%
Suitability Curly Hair3%
Functionality-Overall3%

Common questions

Is wide tooth comb profitable to sell on Amazon United Kingdom?
The niche generates £297K/yr across 17 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -5.1%. Flapen's verdict: Skip it (47/100).
How competitive is the wide tooth comb niche?
16 brands and 22 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in wide tooth comb?
Top complaints mined from reviews: Strength, Material Quality, Value For Money. The return rate is 0.2%.
When does demand for wide tooth comb peak?
Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the wide tooth comb niche?
Listings span £2.36–£8.24; the average listing price is £4.50 (sweet spot $15–$100). The average incumbent carries 1,327 reviews — the moat a new listing must climb.