Wide Plate Straighteners

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £372K a year.

Searches, last 12 months

151K

Growth, 90 days vs prior 90

-24.6%

Conversion, latest week

5.6%

Market size, estimated

£372Ka year

Peak month

December2.8× the quietest month

Top search term

wide plate hair straighteners37K searches a year

Listings sell for £44.33 on average, from £17.93 to £129.71. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £44.33 that is £22K to £33K a year per listing.

Average price

£44.33inside the $15 to $100 sweet spot

Price range

£17.93–£129.71

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

£22K–£33K

Returns

1.9%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #92 within Styling Tools. It carries 4,998 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

5.6%

Average rank

#92in Styling Tools

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,998per listing

Listings tracked

11

The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months