Wide Plate Straighteners
soft demand (-24.6% this quarter) — Wide Plate Straighteners doesn't clear our bar today.
Flapen Score
Ranks 1,759 of 2,481 Beauty niches · −5 vs the category median of 47
Is Wide Plate Straighteners profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Wide Plate Straighteners is a £372K/yr Amazon United Kingdom market (151K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 42/100.
Wide Plate Straighteners: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -24.6% over the last 90 days and 5.6% of searches end in a purchase.
£372K
revenue / yr
Who owns the niche?
The top 5 brands hold 93% of demand, so 7% of the market is open.
7%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 11 products
Top Wide Plate Straighteners products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Remington Shine Therapy Wide (45mm) Floating Plate Hair Straightener with Advanced Ceramic coating infused with Moroccan Argan Oil for sleek & smooth glide 9 settings 150C230C S8550
- Price
- £25.34
- Rating
- 4.6/5
- Reviews
- 35,406
- Age
- 7y ago
Remington Hair Straightener Pro Ceramic (Extra Wide Plates 45mm Floating Plates for Thick Frizzy Curly and Very Long Hair Digital Display 15 Second Heat up 9 Settings from 150-230C) S5527
- Price
- £26.03
- Rating
- 4.6/5
- Reviews
- 5,798
- Age
- 2y ago
Remington Hair Straightener Advanced Ceramic coating for Sleek & smooth glide Wide longer length 110mm floating plates Digital display Heat proof pouch Up to 230C S5525 Black Grey
- Price
- £24.62
- Rating
- 4.6/5
- Reviews
- 5,798
- Age
- 12y ago
Wide Plate Hair Straighteners for Women 80C-230C Temperature Adjustable LCD Digital Display Using Advanced Ceramic Coating Long-Lasting Constant Temperature
- Price
- £18.91
- Rating
- 4.3/5
- Reviews
- 49
- Age
- 2y ago
K&K Hair Straightener 2.24 Inch Wide Ceramic-Titanium Plates 5 Temperature Settings 120-232C Professional Flat Iron (Green) UK Plug
- Price
- £21.23
- Rating
- 4.5/5
- Reviews
- 984
- Age
- 3y ago
Trending
90-day click momentumWide Plate Hair Straighteners for Women 80C-230C Temperature Adjustable LCD Digital Display Using Advanced Ceramic Coating Long-Lasting Constant Temperature
- Price
- £18.91
- Rating
- 4.3/5
- Reviews
- 49
- Age
- 2y ago
Basuwell Professional Hair Straighteners Wide Plates for Thick Hair Five-Speed Temperature Control Voltage Salon Fast Hair Styler UK Plug Black
- Price
- £17.93
- Rating
- 4.2/5
- Reviews
- 1,466
- Age
- 8y ago
ghd Max Wide Plate Hair Straightener & Styler in Black - Larger Plates For Fast Styling More Shine Frizz-Free - For Long Thick or Curly Hair - (UK Plug)
- Price
- £129.71
- Rating
- 4.6/5
- Reviews
- 421
- Age
- 2y ago
Faszin Professional Hair Straighteners 42mm Wide-Plate Titanium Negative Ion Flat Iron 30s Rapid Heating Real-time Temperature Display 11 Adjustable Temperature Levels (130-230)
- Price
- £40.45
- Rating
- 4.6/5
- Reviews
- 605
- Age
- 2y ago
Remington Hair Straightener Pro Ceramic (Extra Wide Plates 45mm Floating Plates for Thick Frizzy Curly and Very Long Hair Digital Display 15 Second Heat up 9 Settings from 150-230C) S5527
- Price
- £26.03
- Rating
- 4.6/5
- Reviews
- 5,798
- Age
- 2y ago
Newest
by launch dateRemington Hair Straightener Pro Ceramic (Extra Wide Plates 45mm Floating Plates for Thick Frizzy Curly and Very Long Hair Digital Display 15 Second Heat up 9 Settings from 150-230C) S5527
- Price
- £26.03
- Rating
- 4.6/5
- Reviews
- 5,798
- Age
- 2y ago
Wide Plate Hair Straighteners for Women 80C-230C Temperature Adjustable LCD Digital Display Using Advanced Ceramic Coating Long-Lasting Constant Temperature
- Price
- £18.91
- Rating
- 4.3/5
- Reviews
- 49
- Age
- 2y ago
K&K Extra Wide Flat Iron Hair Straightener Professional 57 mm Hair Straighteners for Therapy Keratin 3D Floating Ceramic Tourmaline Coating Plate Irons for Thick Hair Damage and Frizz Free
- Price
- £21.03
- Rating
- 4.3/5
- Reviews
- 297
- Age
- 2y ago
Faszin Professional Hair Straighteners 42mm Wide-Plate Titanium Negative Ion Flat Iron 30s Rapid Heating Real-time Temperature Display 11 Adjustable Temperature Levels (130-230)
- Price
- £40.45
- Rating
- 4.6/5
- Reviews
- 605
- Age
- 2y ago
Faszin Professional Hair Straighteners 42mm Wide Plate Titanium Negative Ion Flat Iron 30s Rapid Heating 11 Adjustable Temperature Levels (130-230) Real-time Temperature Display (White)
- Price
- £39.69
- Rating
- 4.5/5
- Reviews
- 2,765
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 falling
Sellers
41
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
3%
- Remington69%
- K&K9%
- Faszin6%
- JURCHEN6%
- ghd4%
- BASUWELL3%
- Open — no brand owns it (1 brand, 3%)
Wide Plate Straighteners demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.8×
Top Wide Plate Straighteners search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- wide plate hair straighteners37K/yr
- wide hair straighteners21K/yr
- wide straighteners16K/yr
- wide plate straighteners13K/yr
- hair straighteners wide plates18K/yr
- hair straighteners for thick hair11K/yr
- remington wide plate hair straighteners11K/yr
- straighteners wide plate5K/yr
- remington hair straighteners wide plate6K/yr
- straighteners wide2K/yr
What reviews say buyers love and hate about Wide Plate Straighteners
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Excellent value for money”
“Great build quality”
“Easy to use and plug switch on and go”
“Smooth soft hair after use”
“Does the job well”
What buyers complain about
76% of reviews“I even had to turn heat down as too heat was too hot”
“Only lasted 7 months with barely any use”
“But to be honest im not sure they are any better than cheaper ones”
“The plates were a little larger than I expected”
“Terrible lowest setting burns hair”
Wide Plate Straighteners return rate & reasons
Why buyers send it back, as a share of all return requests.
1.9%
Return rate
17%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Wide Plate Straighteners questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
