White Musk Oil

Shoppers searched for this 204K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £166K a year.

Searches, last 12 months

204K

Growth, 90 days vs prior 90

-8.1%

Conversion, latest week

6.6%

Market size, estimated

£166Ka year

Peak month

December3.3× the quietest month

Top search term

white musk perfume38K searches a year

Listings sell for £12.23 on average, from £3.62 to £24.89. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £12.23 that is £3K to £6K a year per listing.

Average price

£12.23under the $15 to $100 sweet spot

Price range

£3.62–£24.89

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£3K–£6K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

61% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #224 within Fragrances. It carries 1,273 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

87%

Out of stock, average day

6.2%

Average rank

#224in Fragrances

Average rating

4.31 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,273per listing

Listings tracked

23

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

69 months