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White 2 Black Sunbed Cream

Fail

The top 5 brands take 98% of clicks, so White 2 Black Sunbed Cream is a Fail.

Flapen Score
47
47 / 100
Ranks 1,175 of 2,481 Beauty niches · on the category median
Market size
£68K/yr133K searches / yr
90-day growth
+26.2%search demand this quarter
Competition
81%top-5 click share · 6 brands · 90 sellers

Flapen Score

White 2 Black Sunbed Cream against its category

The dotted line is the Beauty average. Past it, White 2 Black Sunbed Cream is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White 2 Black Sunbed Cream market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for White 2 Black Sunbed Cream 133K times last year and spent an estimated £68K. The top 5 brands take 98% of clicks. Demand peaks in Mar–Apr–May–Jul. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £68K a year.

Searches, last 12 months
133K
Growth, 90 days vs prior 90
+26.2%
Conversion, latest week
2.9%
Market size, estimated
£68Ka year
Peak month
July6.1× the quietest month
Top search term
vanilla baby sunbed cream38K searches a year

02 · Price

A sale here is worth £17.49.

Listings sell for £17.49 on average, from £5.82 to £26.63. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £17.49 that is £4K to £9K a year per listing.

Average price
£17.49inside the $15 to $100 sweet spot
Price range
£5.82–£26.63
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
£4K–£9K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 22.6% of listings are out of stock. The average listing ranks #207 within Sun Care & Tanning. It carries 479 reviews at 3.98 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
92%
Out of stock, average day
22.6%
Average rank
#207in Sun Care & Tanning
Average rating
3.98 starsAmazon United Kingdom average 4.36 stars
Average reviews
479per listing
Listings tracked
12

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top White 2 Black Sunbed Cream products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 81% of clicks. A locked shelf that new listings rarely crack.

£0£7K£14K£20K£27K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

6 flat

Sellers

90

Est. top-5 brand share

98%

Top 20: 100%

Est. top-5 click share

81%

Top 20: 100%

Open market

0%

  • Devoted Creations64%
  • Xunzhi25%
  • Generic4%
  • Uoxmiy3%
  • Power Tan2%
  • Jonorow2%

Demand

White 2 Black Sunbed Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jul · busiest ÷ quietest = 6.1×

Search terms

Top White 2 Black Sunbed Cream search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • vanilla baby sunbed cream38K/yr
  • rapid tan vanilla baby sunbed cream14K/yr
  • white 2 bronze sunbed cream19K/yr
  • white 2 bronze13K/yr
  • white to bronze sunbed cream10K/yr
  • vanilla baby11K/yr
  • devoted creations sunbed cream8K/yr
  • devoted creations5K/yr
  • white 2 bronze pomegranate3K/yr
  • white to bronze3K/yr

Reviews and returns

What reviews say buyers love and hate about White 2 Black Sunbed Cream

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Smell”
12%of negative reviews mention “Ease Of Use”
0.1%of orders come back
“I dont get to use it”
A buyer, on “Ease Of Use”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common White 2 Black Sunbed Cream questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data